# Retro Eyewear Collaborations The RAEN X Deus 2015 Sunglass Collection is Ready for Action By Michael Hemsworth | Published 2015-10-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/raen-x-deus-2015-sunglass-collection References: [manofmany](http://manofmany.com/fashion/raen-x-deus-2015/) & [raen](http://raen.com/collection-detail/deus_x_raen_sunglasses/) California-based brand RAEN, makers of stylish sunnies, has partnered up with lifestyle brand Deus Ex Machina of Australia to create the RAEN X Deus 2015 Sunglass Collection that focuses on creating styles that are capable of going from the beach to the office without missing a beat. With all styles featuring a matte finish on the outside and a glossy one on the inside, the RAEN X Deus 2015 Sunglass Collection draws inspiration from [sunglasses of the 50s and 60s](https://www.trendhunter.com/trends/vintage-soul-collection). While the entire RAEN X Deus 2015 Sunglass Collection is technically unisex, you'll notice that some styles highlight a more blocky, masculine aesthetic, whereas others utilize the [classic cat eye shape](https://www.trendhunter.com/trends/reformation-x-jimmy-fairly) to be effortlessly feminine in design. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 65% | Activity: 48% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Retro Eyewear:** Retro eyewear is making a comeback, offering opportunities to create vintage-inspired designs with a modern twist. - **Collaborations:** Collaborative partnerships between brands allow for the fusion of different design aesthetics and target markets, presenting innovative opportunities. - **Unisex Fashion:** The rise of unisex fashion provides an avenue for creating sunglasses that cater to diverse gender expressions and preferences. ### Where This Applies - **Fashion:** The fashion industry can explore collaborations and retro eyewear designs to tap into the growing trend of vintage-inspired sunglasses. - **Eyewear:** Eyewear companies have the opportunity to create unisex sunglasses that offer a blend of masculine and feminine designs. - **Lifestyle Brands:** Lifestyle brands can partner with eyewear companies to offer customers versatile sunglasses suitable for various activities, from the beach to the office. ## Related on Trend Hunter - [Advanced Co-Branded Sunglasses](https://www.trendhunter.com/trends/rimowa-x-mykita.md) - [Collaborative Capsule Eyewear Collections](https://www.trendhunter.com/trends/cult-gaia-and-thierry.md) - [Vintage Silhouette Eyewear](https://www.trendhunter.com/trends/modern-retro-collection.md) - [Contemporary Vintage Frames](https://www.trendhunter.com/trends/bru-eyewear-fall.md) - [Collaborative Summertime Sunglasses](https://www.trendhunter.com/trends/jins-x-snow-peak.md) - [Organic Collaboration Sunglasses](https://www.trendhunter.com/trends/armedangels.md) - [Streetwear-Informed Sleek Sunglasses](https://www.trendhunter.com/trends/stssy-eyegear-1.md) - [Diverse Premium Unisex Eyewear](https://www.trendhunter.com/trends/bru-eyewear.md) - [Vintage-Inspired Eyewear Collections](https://www.trendhunter.com/trends/reformation-x-jimmy-fairly.md)