# Doleful Doppelganger Lookbooks Rad Hourani SS 2011 Collection Showcased in a Listless Shoot By Armida Ascano | Published 2010-11-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/rad-hourani-ss-2011 References: [trendland.net](http://trendland.net/2010/11/17/rad-hourani-ss-2011-collection/rad_hourani__ss-2011-13/) & [radhourani](http://www.radhourani.com/) The Rad Hourani SS 2011 lookbook is a [black-and-white collection](https://www.trendhunter.com/trends/jiyongkim-fw25) of somber photographs that will have you seeing double. The marvelously melancholy model used in the book is doubled, making for twice the style. Although the model appears listless, the pieces are full of life and shape. Full of [leather accents and structured apparel](https://www.trendhunter.com/trends/galilee-by-sea), the [Rad Hourani SS 2011 collection](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit) is sure to make some serious waves in the fashion world this season. Check out the featured gallery for a sneak peek. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 66% | Activity: 19% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Melancholic Lookbooks:** Fashion brands can explore creating a melancholic lookbook for their collections to attract attention. - **Double Models:** Fashion brands can use double models to create an interesting and unique lookbook for their collections. - **Black and White Photography:** Fashion brands can incorporate black and white photography to create an artsy and sophisticated look for their collections. ### Sectors Adopting This - **Fashion:** Fashion brands can experiment with their lookbooks to showcase their collections and attract customers. - **Photography:** Photographers can explore the use of double models and black and white photography to create unique and captivating visuals for fashion brands. - **Art:** Art enthusiasts can appreciate the sophisticated use of photography and design in fashion lookbooks. ## Related on Trend Hunter - [Desert-Inspired Fashion Collections](https://www.trendhunter.com/trends/rudsak-ss25-collection.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Fall Technical Fashion Capsules](https://www.trendhunter.com/trends/atom-collection.md) - [Stealthy Modern Monochromatic Fashion](https://www.trendhunter.com/trends/black-tag-collection.md) - [Seasonal Fashion Collections](https://www.trendhunter.com/trends/siegelman-stable-1.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Avant Garde Seasonal Fashion](https://www.trendhunter.com/trends/brucolic.md) - [Minimal Tailored Fall Fashion](https://www.trendhunter.com/trends/galilee-by-sea.md) - [Spring Technical Apparel](https://www.trendhunter.com/trends/acoldwall-5.md)