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# Milk Dresses
Andrey Razumovsky's Racy Liquid Fashiontography

By lourdes sanchez bayas | Published 2009-05-04 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/racy-liquid-fashion-photography-andrey-razumovskys-naughty-milk-dresses
References: [likecool](http://www.likecool.com/Andrey_Razumovsky--Pic--Gear.html) & [razooma.net](http://www.razooma.net/)

Artists often find inspiration for their creations in the most unlikely places. Russian photographer Andrey Razumovsky's stimulating influence to create this work called â€œMilkâ€ was, well, dairy milk.

Razumovsky's digitally-enhanced photography introduces us to a collection of [scantily clad women](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty) photographed pin-up style and â€œdrapedâ€ in â€œmilk clothesâ€ such as [corsets, dresses, underwear, and bathing suits](https://www.trendhunter.com/trends/songs-of-siren).

Razumovsky's work is undoubtedly very racy but I personally find the naughty collection rather entertaining and amusing.

**Implications** - In society today, it is often the most outlandish and unusual marketing strategies that garner the most consumer attention. Businesses that are willing to take a risk by promoting a bizarre concept will benefit by leaving a memorable impression in consumer minds.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 99% | Activity: 94% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### What's Driving This Trend

- **Unconventional Marketing:** Businesses promoting bizarre concepts can leave a memorable impression in consumer minds.
- **Digital Fashion Photography:** Artists utilizing digital enhancements in fashion photography can create visually striking and provocative images.
- **Liquid Fashion:** Exploring the concept of clothing made from liquid materials presents disruptive innovation opportunities in the fashion industry.

### Who This Affects Most

- **Advertising:** Unconventional marketing strategies offer disruptive innovation opportunities in the advertising industry.
- **Fashion:** Digital fashion photography opens up new avenues for creativity and self-expression in the fashion industry.
- **Textile:** Developing liquid-based materials for clothing can revolutionize the textile industry by offering unique properties and design possibilities.

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