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# Race Coach-Equipt EVs
Apex's 'AP-O' Will Have an AR Race Coach to Help Drivers Reduce Lap Times

By Daniel Johnson | Published 2020-03-17 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/race-coach
References: [engadget](https://www.engadget.com/2020/03/16/apex-ap-0-electric-supercar/) & [apexmotors.co](http://apexmotors.co/car-ap0)

[Apex's](https://www.trendhunter.com/trends/apex-hd) new [electric performance vehicle](https://www.trendhunter.com/trends/ev-9-gt) has a number of new features, and also an [AR race coach](https://www.trendhunter.com/trends/ai-powered-racing). The car is titled the 'AP-O, and the race coach will be a hologram that can help the driver reduce lap times and learn tactics for different tracks. The electric vehicle will be priced at approximately $184,000, however, production will not be scheduled until late 2022.

The car is powered by a motor system that can accelerate the vehicle to a speed of 62MPH in 2.3 seconds. IT also has a top speed of 190MPH and a range of 320 miles. The system also LiDAR, which enables Level 3 autonomous capabilities, which gives it functions like auto emergency braking and more.

Image Credit: Apex

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 9% | Activity: 48% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **AR Race Coach:** The integration of augmented reality race coaches in electric performance vehicles provides a disruptive innovation opportunity for personalized driver training and improved lap times.
- **Electric Performance Vehicles:** The rise of electric performance vehicles presents a disruptive innovation opportunity for the automotive industry to cater to environmentally conscious consumers while offering high-speed and high-performance capabilities.
- **Autonomous Capabilities:** The implementation of autonomous capabilities, such as LiDAR, in electric vehicles opens up disruptive innovation opportunities for enhanced safety features and self-driving functions.

### Where This Applies

- **Automotive:** The automotive industry can leverage the trend of AR race coaches and electric performance vehicles to attract tech-savvy and eco-conscious consumers, while providing advanced driving experiences.
- **Augmented Reality:** The augmented reality industry can explore the application of race coaching technology beyond the automotive sector, offering personalized training and guidance for various sports and activities.
- **Technology:** The technology industry can capitalize on the integration of autonomous capabilities in electric vehicles, developing advanced sensor systems and software algorithms to enhance safety and enable self-driving functionalities.

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