# Diamond-Encrusted Car Clocks The Tiffany & Co. Race Car Clock is Priced at $215,000 By Michael Hemsworth | Published 2022-12-10 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/race-car-clock References: [hypebeast](https://hypebeast.com/2022/12/tiffany-and-co-time-for-speed-race-car-clock-diamonds-blue-215000-usd) & [tiffany](https://www.tiffany.com/accessories/games-novelties/time-for-speed-race-car-clock-73165091/)  The [Tiffany & Co.](https://www.trendhunter.com/trends/airways-diamond-edition) Race Car Clock has been unveiled as part of the brand's Time For Speed collection as an objet d'art that's perfect for luxurious gift giving occasions. Priced at $215,000, the clock is constructed with an aluminum body painted in the brand's patented Tiffany Blue color and showcases the timekeeping functionality on the side of the [old-fashioned race car body design](https://www.trendhunter.com/trends/autodromo-x-mobil-1-group-b-pegasus-edition). The clock is accented by a series of round diamonds with a 19.53-pound carat weight to further showcase the clock numbers. The Tiffany & Co. Race Car Clock maintains a [toy-like appearance](https://www.trendhunter.com/trends/jacob-co-and-costa-design) that needs to be pulled backwards on a flat surface to wind the internal movement for a true childlike experience. The clock is also available without diamonds for $40,000. Image Credit: Tiffany & Co., [hypebeast](https://hypebeast.com/2022/12/tiffany-and-co-time-for-speed-race-car-clock-diamonds-blue-215000-usd), [tiffany](https://www.tiffany.com/accessories/games-novelties/time-for-speed-race-car-clock-73165091/) ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 41% | Activity: 32% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### What's Driving This Trend - **Luxury Car Accessories:** The rising popularity of high-end car accessories creates opportunities for developing luxury car clocks and enhancing other car features with premium materials, design, and price points. - **Reimagined Timepieces:** Designing timepieces inspired by objects with cultural or personal significance can attract niche audiences with high purchasing power who value authentic and rare designs. - **Diamond-embellished Products:** Integrating diamonds or other precious stones into products beyond traditional jewelry items appeals to consumers seeking unique and extravagant luxury offerings. ### Who This Affects Most - **Automotive:** Incorporating high-end clocks, gearshifts, seats, or steering wheels made with premium materials or unique designs can differentiate luxury car brands and elevate the overall driving experience. - **Jewelry:** Expanding beyond traditional jewelry items by incorporating diamonds or other precious stones into exclusive home decor, art, or collectibles can capture new audiences seeking extravagant luxury goods. - **Luxury Goods:** Combining unusual materials, intricate designs, and high levels of craftsmanship in different product categories, such as clocks, adds depth and exclusivity to luxury brands and their offerings. ## Related on Trend Hunter - [Luxury Time Sculptures](https://www.trendhunter.com/trends/airways-diamond-edition.md) - [Dazzling Jeweler Timepiece Ranges](https://www.trendhunter.com/trends/tiffany-co-watch-range.md) - [Car Instrument Alarm Clocks](https://www.trendhunter.com/trends/reengauge-alarm-clocks.md) - [Gem-Set Timepieces Lineups](https://www.trendhunter.com/trends/tiffany-co-1.md) - [Hypercar-Inspired Luxury Watches](https://www.trendhunter.com/trends/tourbillon-baguette.md) - [Stealthy Chronograph Timepieces](https://www.trendhunter.com/trends/chronograph-1-utility.md) - [Opulent Timepiece Coffee Tables](https://www.trendhunter.com/trends/corum-golden-bridge-table.md) - [Chic Automotive Timepieces](https://www.trendhunter.com/trends/porsche-design-x-hodinkee-chronograph-1.md) - [Collaborative Luxury Timepieces](https://www.trendhunter.com/trends/collaborative-luxury-timepiece.md)