# Embellished Bunny Smartphone Sheaths The Studded Rabito Case is Tough, Quirky and Super Kawaii By Michael Hemsworth | Published 2013-02-01 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/rabito-case References: [damngeeky](http://www.damngeeky.com/2013/02/01/8781/special-edition-rabito-stud-iphone-5-case-for-hot-geeks.html) & [maiworld](http://www.maiworld.com/rabito_shop) To add a little bit of playful fun to your smartphone, the studded Rabito case features unnecessarily large bunny ears. Although oversized and a little bit unrealistic, the Rabito case is not only really cute, but adds a certain charm to your mobile phone. The [original Rabito case](https://www.trendhunter.com/trends/mr-dob-collection) was a hit amongst consumers in Japan and this new studded edition is guaranteed to be a sure-fire winner. Coming in a wide array of colors including black, pink, white, silver and, of course, gold, the studded Rabito case is suited for the [iPhone 5](https://www.trendhunter.com/trends/charms-for-the-iphone). However, the outrageous case retails for nearly $70, which is a serious amount of money for a phone case that might lose it's mystique after a short while. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 46% | Activity: 22% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Cute Smartphone Accessories:** With the popularity of unique and playful smartphone cases, there is an opportunity for new designs and accessories targeted towards the kawaii or cute market. - **Luxury Phone Case Trend:** The Rabito case's high retail price indicates a potential trend for luxury phone cases as consumers are willing to spend more for unique designs and materials. - **Oversized Decorative Elements:** The oversized bunny ears on the Rabito case could inspire a trend of incorporating exaggerated decorative elements into phone cases or other accessories. ### Who This Affects Most - **Phone Case Industry:** As shown by the popularity of the Rabito case, the phone case industry continues to grow and evolve with new designs and materials, presenting an opportunity for manufacturers and designers. - **Fashion Accessories Industry:** With the increasing trend of unique and decorative phone cases, there is an opportunity for fashion accessory brands to expand their offerings into the tech accessory market. - **Toy/novelty Industry:** The playfully designed and oversized Rabito case could appeal to the toy and novelty market, presenting an opportunity for toy companies to create phone cases as an extension of their brand. ## Related on Trend Hunter - [Smartphone Case Pin Charms](https://www.trendhunter.com/trends/customizable-smartphone-cases.md) - [New Year Smartphone Cases](https://www.trendhunter.com/trends/otterbox-lumen-series-case.md) - [Jewelry-Like Smartphone Protectors](https://www.trendhunter.com/trends/rmour-candy-corner-protectors.md) - [Playful Custom Tech Designs](https://www.trendhunter.com/trends/charm-phone-case.md) - [Fashionable Inflated Phone Cases](https://www.trendhunter.com/trends/air-case-2.md) - [Textured Alcantara Smartphone Cases](https://www.trendhunter.com/trends/hard-graft-fuzzy-iphone-case.md) - [Gorpcore-Inspired Smartphone Accessories](https://www.trendhunter.com/trends/ultra-bounce-case.md) - [Ultra-Luxe Rhinestone Earphone Cases](https://www.trendhunter.com/trends/glam-earpods-holder.md) - [Playful Tech Capsules](https://www.trendhunter.com/trends/casetify-x-miffy.md)