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# Entertaining Fridges
The R & R Refrigerator 2 Features a Built-In Television

By Meghan Young | Published 2010-08-20 | Updated 2010-08-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/r-r-refrigerator-2
References: [dvice](http://dvice.com/archives/2010/08/fridge-with-a-b.php) & [rnrassociates](http://www.rnrassociates.com/po_homeappliance_refrigerator_2.html)

I don't know about you, but I think the R & R Refrigerator 2 is both a blessing and a curse. This finely edged [double sword of a fridge](https://www.trendhunter.com/trends/midea-5050-flex) features a [built-in television](https://www.trendhunter.com/trends/samsung-5) that will keep people entertained while (probably) encouraging a lazy lifestyle.

I mean, placing perhaps the most popular form of entertainment right by our [main source of food](https://www.trendhunter.com/trends/lg-signature-refrigerator) just spells disaster. Yet I can't help but crave the R & R Refrigerator 2 myself. I'll just convince myself that I'll be the rare exception to my overall sad prediction.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 12% | Activity: 31% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Smart Refrigerators:** The integration of televisions into refrigerators can be seen as a starting point for the development of smart fridges.
- **Entertainment Appliances:** The addition of a television to a fridge shows the potential for household appliances to be more than just functional and can provide new opportunities for entertainment-focused appliances.
- **Luxury Home Appliances:** The R & R Refrigerator 2 showcases a niche market of high-end refrigeration solutions for consumers looking for luxury options in their home appliances.

### Where This Applies

- **Consumer Electronics:** The combination of a refrigerator and a television can open up new possibilities for consumer electronics to include more household appliances.
- **Home Appliances:** The R & R Refrigerator 2 exemplifies how traditional household appliances can be innovated with additional features and capabilities.
- **Food and Beverage:** With the potential rise of smart refrigerators that integrate entertainment, food and beverage companies may need to adapt their marketing strategies for consumers who want more entertainment-focused products.

## Related on Trend Hunter

- [Sporty Fridge TVs](https://www.trendhunter.com/trends/fridge-tv.md)
- [Recipe-Recommending Smart Fridges](https://www.trendhunter.com/trends/bespoke-4door-flex-refrigerator.md)
- [Sleek Food Display Fridges](https://www.trendhunter.com/trends/kollect-smart.md)
- [Compact Connected Drink Fridges](https://www.trendhunter.com/trends/rocco-super-smart-fridge.md)
- [Expansive Smart Display Refrigerators](https://www.trendhunter.com/trends/samsung-family-hub-plus.md)
- [Sleek Contemporary Smart Fridges](https://www.trendhunter.com/trends/super-smart-fridge.md)
- [Interactive Beer Fridges](https://www.trendhunter.com/trends/michelob-ultra-fridge.md)
- [AI Recipe Assistant Fridges](https://www.trendhunter.com/trends/jumbo-sidebyside-refrigerator.md)
- [Dynamic Lighting-Equipped Fridges](https://www.trendhunter.com/trends/lg-objet.md)
