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# Elegant Beach Wear
Quiksilver Spring 2012 Collection Serves Up Stylish Surf Attire

By Katherinev123 | Published 2011-12-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/quiksilver-spring-2012
References: [refinery29](http://www.refinery29.com/first-look-quiksilver-spring-2012-lookbook) & [quiksilver](http://www.quiksilver.com/category/index.jsp?categoryId=2981772)

It can be really hard to achieve a look that's both laid-back and stylish, but the Quiksilver Spring 2012 line delivers just that. Co-designed by San Fransisco-based Serena Mitnik-Miller, the co-owner of '[General Store](https://www.trendhunter.com/trends/sapporo-beer-black-label-x-general-scale)' at Ocean Beach, the California-inspired spring collection is perfect for those fashion-savvy beach bums who don't want to sacrifice style in the pursuit of complete comfort.

The Quiksilver Spring 2012 line offers easy-to-mix basics like [casual summertime cotton frocks](https://www.trendhunter.com/trends/marie-oliver), simple printed tees, skinny jeans and relaxed zip-up hoodies. Some of the pieces feature Mitnik-Miller's signature watercolor prints of waves and bubbles, describes Refinery29. Adding a bit more polish to the collection is a pretty [floral-print cut-out swimsuit](https://www.trendhunter.com/trends/fioretta), an elegant 3/4-sleeve crochet dress and a simple white blazer.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 80% | Activity: 82% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Surf-inspired Fashion:** Businesses in the fashion industry can develop surf-inspired trends in their clothing lines to cater to individuals who are drawn to laid-back yet stylish looks.
- **Printed Materials:** Companies can incorporate unique printed materials, such as watercolor prints of waves and bubbles, into their clothing lines to make them stand out in the industry.
- **Versatile Clothing:** Developing versatile clothing that can be mixed and matched can appeal to consumers looking for clothing with practicality, comfort, and style.

### Who This Affects Most

- **Fashion:** The fashion industry can capitalize on surf-inspired clothing and unique printed materials in their designs to appeal to consumers.
- **Retail:** Retail companies can market and sell surf-inspired clothing and versatile fashion pieces to fashion-savvy individuals looking for comfort and style.
- **Swimwear:** Swimwear companies can take inspiration from the printed swimsuit in the Quiksilver Spring 2012 collection and develop unique cut-out designs to make their swimwear stand out in the market.

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