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# Anti-Bullying Crafting Kits
This Special Edition Quick Knit Loom Kit Promotes Friendship

By Laura McQuarrie | Published 2020-09-17 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/quick-knit-loom
References: [prnewswire](https://www.prnewswire.com/news-releases/lion-brand-yarn-faber-castell-team-up-on-crafting-kit-to-help-kids-stomp-out-bullying-301132116.html) & [CreativityforKids](http://www.CreativityforKids.com)

Most of the time, a [crafting kit](https://www.trendhunter.com/trends/craft-starter-kit) only contains enough supplies to make a single item but the #HatNotHate special edition Quick Knit Loom kit creates a pair of EZ-knit blue hats. The kit created for kids ages seven and up comes from Faber-Castell's Creativity for Kids brand and it supports an anti-bullying campaign and Lion Brand Yarn Company's premier advocacy initiative.

The kit helps [kids and adults to create](https://www.trendhunter.com/trends/crazart) one hat to wear and one hat to share, each of which can be adorned with a #HatNotHate patch to spread the core message of the anti-bullying campaign. The contents of the kit include four balls of blue yarn, a round loom and a pom-pom maker, plus loom hook, one plastic needle, two needle threaders and a set of branded faux leather tags.

Image Credit: Faber-Castell USA

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 58% | Activity: 59% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### What's Driving This Trend

- **Anti-bullying Crafting Kits:** The trend of creating crafting kits that support social initiatives and campaigns, such as anti-bullying, can lead to a new market of socially conscious consumers.
- **Ez-knit Loom Kits:** The trend of user-friendly and easily accessible loom kits for knitting can lead to an increase in interest and participation in the DIY crafting industry.
- **Advocacy Initiatives:** The trend of brands supporting advocacy initiatives in their products can lead to increased brand loyalty and consumer engagement with social causes.

### Who This Affects Most

- **DIY Crafting Industry:** The DIY crafting industry can capitalize on the trend of EZ-knit loom kits by creating innovative and attractive new products that appeal to younger generations and casual hobbyists.
- **Socially Conscious Consumers:** The trend of anti-bullying crafting kits can lead to a new market of socially conscious consumers who prioritize purchasing products that support meaningful causes and campaigns.
- **Brand Advocacy Initiatives:** The trend of incorporating advocacy initiatives into brand products can lead to increased brand loyalty and positive public perception in industries such as fashion, beauty, and home goods.

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