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# Hot Sauce Brand Quesos
Frank's Red Hot Queso Dip Seasoning Mix is Perfect for Game Day Snacking

By Katherine Pendrill | Published 2019-10-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/queso-dip-seasoning-mix
References: [delish](https://www.delish.com/food-news/a29474884/franks-red-hot-queso-ranch-dip-mixes/)

Frank's Red Hot is here to make game day snacking even better with its new Queso Dip Seasoning Mix and Ranch Dip Seasoning Mix. With the addition of just a few ingredients, these seasoning mixes transform into rich and creamy dips.

Frank's Red Hot's two new seasoning mixes were recently spotted by [Instagram](https://www.trendhunter.com/trends/hormel-1) user @FoodieWithTheBeasts. To prepare the Ranch Dip Seasoning Mix all that's needed is sour cream. On the other hand, the Queso Dip Seasoning Mix must be mixed with milk, tomatoes, and cheese. Naturally, both dips have a bit of kick to them, thanks to the addition of Frank's [Red Hot sauce](https://www.trendhunter.com/trends/slapfish).

Perfect for chicken wings, tortilla chips, or even veggies, the new Frank's Red Hot DIY seasoning mixes are the ultimate game day dips.

Image Credit: *@FoodieWithTheBeasts.*

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 26% | Activity: 11% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **DIY Dip Seasoning Mixes:** Companies can create DIY seasoning mixes to allow consumers to personalize and elevate their game day snacks.
- **Innovative Dip Flavors:** Companies can experiment with unique and unexpected flavor combinations to differentiate their products and attract new customers.
- **Convenient Snack Solutions:** Companies can develop easy-to-use and customizable snack solutions to appeal to busy consumers' need for quick and satisfying snacks.

### Who This Affects Most

- **Food Manufacturing:** Food manufacturers can capitalize on the growing demand for convenient and personalized snack solutions by developing new seasoning mixes and flavors.
- **Retail:** Retailers can expand their product offerings to include a variety of DIY dip seasoning mixes to appeal to customers looking for easy and customizable game day snacks.
- **Hospitality:** Food and beverage establishments can offer unique and creative dip flavors and seasoning mixes to enhance their menu offerings and provide a memorable customer experience.

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