# Millennial-Targeted Intimate Skincare Queen V Makes Healthy, pH-Balancing Intimate Care Products By Laura McQuarrie | Published 2018-05-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/queen-v References: [queenvlife](https://queenvlife.com/) Queen V defines itself as "a Millennial-focused feminine wellness brand" and it is one that makes a range of products to promote health and [pH balance](https://www.trendhunter.com/trends/phbalanced-probiotic-wash) in the body. To keep its intimate care protocol as simple as possible, Queen V created a three-step process and corresponding categories to help #MaintainYourV, #EnjoyYourV and #HealYourV. Within these product collections, consumers will find everything from body wash, wipes and [probiotics](https://www.trendhunter.com/trends/her-balance) to [personal lubricants](https://www.trendhunter.com/trends/pleasing-4) and bubble bath formulas. Although the ingredients in some bath bombs are known to cause urinary tract infections, Queen V sets itself apart by creating all-natural, healing bath bombs to soothe the body and relieve menstrual discomfort. A growing number of brands are now making products specifically for intimate areas as a means of offering targeted care solutions. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 37% | Activity: 65% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Millennial-targeted Intimate Skincare:** Millennial-focused brands are creating skincare products specifically designed for intimate areas. - **Ph-balancing Personal Care:** Brands are developing products that promote health and maintain pH balance in intimate areas. - **All-natural Healing Bath Bombs:** Companies are creating all-natural bath bombs that soothe the body and relieve menstrual discomfort. ### Who This Affects Most - **Feminine Wellness:** Companies in the feminine wellness industry can develop targeted skincare products for intimate areas. - **Personal Care:** The personal care industry can innovate by offering products that promote health and maintain pH balance in intimate areas. - **Bath and Body:** The bath and body industry can create all-natural bath bombs designed to soothe the body and relieve menstrual discomfort. ## Related on Trend Hunter - [Vulva Health Capsules](https://www.trendhunter.com/trends/diva.md) - [Skin-Caring Intimate Products](https://www.trendhunter.com/trends/hey-sweet-cheeks.md) - [Intimate Wellness Brand Launches](https://www.trendhunter.com/trends/niches-nooks.md) - [Skincare-Inspired Intimate Cosmetics](https://www.trendhunter.com/trends/phd-feminine-health-nourishing-vulva-balm.md) - [Intimate Skincare Systems](https://www.trendhunter.com/trends/daily-v-system.md) - [Balancing Intimate Serums](https://www.trendhunter.com/trends/intimate-serum.md) - [Summery Intimate Serums](https://www.trendhunter.com/trends/vipstick-serum.md) - [Inclusive Intimate Skincare](https://www.trendhunter.com/trends/beauty-below.md) - [Expansive Body Care Lines](https://www.trendhunter.com/trends/kiehls-personals.md)