<!-- canonical: https://www.trendhunter.com/trends/qsr-branded-clothing -->
<!-- robots: noindex -->

# QSR-Branded Clothing Lines
Dunkin' Launches Exclusive Line of 2021 Holiday Merchandise

By Colin Smith | Published 2021-11-19 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/qsr-branded-clothing
References: [qsrmagazine](https://www.qsrmagazine.com/news/dunkin-unveils-latest-line-merch-inspired-tiktok-trend) & [shopdunkin](https://shopdunkin.com/collections/apparel)

[Dunkin](https://www.trendhunter.com/trends/dunkin-merch)', the popular restaurant chain that focuses on donut and coffee products, has unveiled its newest line of [QSR](https://www.trendhunter.com/trends/homesick-x-dunkin-donuts)-branded apparel.

This new line of limited-edition apparel is inspired by [TikTok](https://www.trendhunter.com/trends/free-matcha-drinks) trends and the famous Dunkin' branding. The advertising campaign uses the hashtag "#TellMeWithoutTellingMe," which is taken from a popular TikTok trend that uses the same phrase.

Dunkin's new line of apparel consists of ultra-soft blankets, slippers, pajamas, and many other wearables. These products all use Dunkin's signature pink, orange, and white colors. The products feature Dunkin' and TikTok-inspired patterns such as sprinkles, donuts, or stylized phrases. Even the pets are included in Dunkin's new line of donut-themed apparel with the Dunkin' Dog Bone and Dunkin' Sprinkles Dog Bandanas.

Image Credit: Dunkin'

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 60% | Activity: 63% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Qsr-branded Apparel:** Quick service restaurants can create limited-edition clothing lines inspired by social media trends to expand their brand reach.
- **Social Media Influenced Merchandise:** Companies can create merchandise that appeal to social media users, using trending hashtags and patterns to increase engagement and sales.
- **Pet-themed Merchandise:** Creating merchandise for pets can be a lucrative market, especially when paired with popular brands and social media trends.

### Sectors Adopting This

- **Quick Service Restaurants:** Fast food chains can expand their brand reach and engage with customers by launching limited-edition clothing lines and other merchandise.
- **Fashion Retail:** Fashion retail companies can incorporate social media trends and hashtags into their merchandise to appeal to a wider audience.
- **Pet Supply Industry:** Partnering with popular brands and social media trends can help pet supply companies tap into the lucrative market of pet apparel and accessories.

## Related on Trend Hunter

- [Playful Cafe Merch Collections](https://www.trendhunter.com/trends/dunkin-merch.md)
- [Festive Cafe Limited Merchandise](https://www.trendhunter.com/trends/dunkin-merchandise.md)
- [Valentine's Day Cafe Collections](https://www.trendhunter.com/trends/dunkin-valentines-day-range.md)
- [Coffee Shop Merchandise Collaborations](https://www.trendhunter.com/trends/dunkin-x-ambush.md)
- [Collaborative Cafe Merch Collections](https://www.trendhunter.com/trends/dunkin-and-stoney-clover-lane.md)
- [Seasonal QSR Breakfast Menus](https://www.trendhunter.com/trends/dunkin-3.md)
- [QSR Coffee-Based Fragrant Candles](https://www.trendhunter.com/trends/homesick-x-dunkin-donuts.md)
- [Festively Flavored Cafe Menus](https://www.trendhunter.com/trends/dunkin-holiday-menu.md)
- [Romantically Playful QSR Menus](https://www.trendhunter.com/trends/valentines-day-lineup.md)