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# Wearable URLs
P8tch Velcro-Backed Scannable QR Code Patch Routes to Websites

By Katie Cordrey | Published 2010-03-05 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/qr-code-patch
References: [springwise](http://springwise.com/weekly/2010-02-24.htm#p8tch) & [p8t.ch](http://www.p8t.ch/)

The P8tch velcro-backed QR code patch has a “mysterious commando” design and a cell phone scannable QR code. The code works like a [URL shortening service](https://www.trendhunter.com/trends/qr-styler) that can be redirected at will to any web page. A secret passkey allows the patch owner to redirect the target of the URL as often as he or she likes.

A number of phones are able to scan the P8tch QR code patch and instantly access websites, [YouTube](https://www.trendhunter.com/trends/ddbrand-circuit-board) videos, blogs, or other online destinations. The 2x4 inch patches sell for about $20 each.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 8% | Activity: 59% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Key Themes Behind This Trend

- **Scannable QR Codes:** Disruptive innovation opportunity: Exploring new ways QR codes can be used for marketing and interactive experiences.
- **Customizable Urls:** Disruptive innovation opportunity: Developing technologies that allow users to easily change the target URL of a QR code or shortlink.
- **Wearable Technology:** Disruptive innovation opportunity: Integrating QR codes or other interactive elements into wearable accessories for enhanced functionality and personalization.

### Where This Applies

- **Marketing and Advertising:** Disruptive innovation opportunity: Incorporating QR codes into marketing campaigns to provide interactive and trackable experiences for consumers.
- **E-commerce:** Disruptive innovation opportunity: Implementing QR codes or customizable shortlinks to enhance product information, purchase processes, and customer engagement.
- **Fashion and Accessories:** Disruptive innovation opportunity: Creating wearable technology accessories that integrate scannable QR codes for personalized and interactive experiences.

## Related on Trend Hunter

- [Accessory Adorned Caps](https://www.trendhunter.com/trends/patch-cap.md)
- [Wearable Creatine Patches](https://www.trendhunter.com/trends/creatine-patches.md)
- [Fingertip Haptic Patches](https://www.trendhunter.com/trends/voxelite.md)
- [Accessible Garment Patches](https://www.trendhunter.com/trends/tube-eeze-patches.md)
- [Interactive Packaging Content](https://www.trendhunter.com/trends/smartlinks.md)
- [Kid-Friendly UV Patches](https://www.trendhunter.com/trends/sunnypatch.md)
- [Health-Focused Non-invasive Patches](https://www.trendhunter.com/trends/super-patch.md)
- [QR Code Tracker Stickers](https://www.trendhunter.com/trends/tile-lost-and-found-labels.md)
- [QR Code Pet Tags](https://www.trendhunter.com/trends/pawscout.md)
