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# Space Age Ski Gear
The Pyrenex Premium Collection Dark Vest Keep You Glam

By Robyn Currie | Published 2009-11-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/pyrenex-premium-collection
References: [freshnessmag](http://www.freshnessmag.com/2009/11/25/pyrenex-x-alexis-mabille-pyrenex-premium-collection-dark-vest-available-now/) & [pyrenex](http://www.pyrenex.com)

Getting ready to [hit the slopes](https://www.trendhunter.com/trends/rudsak-fw2526-ski-collection)? Perhaps you are looking for something fashionable to wear, that will also keep you warm? Maybe you should take a gander at the Pyrenex Premium Collection Dark Vest, that is almost as cool as the snow you are shredding.

The [unisex vest](https://www.trendhunter.com/trends/columbia-csc1938-dually-mountain-outerchange) features lots of rad biker detailing, like lots of zippers, and comes in two colorways, black and metallic gold (so hot!). The Pyrenex Premium Collection will make you look like a [glam rocker](https://www.trendhunter.com/trends/ski-collection-1) on and off the hills.

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 6% | Activity: 11% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What's Driving This Trend

- **Fashionable Ski Gear:** Disruptive innovation opportunity: Develop ski gear that combines fashion and functionality for a stylish and comfortable experience on the slopes.
- **Unisex Vest Trend:** Disruptive innovation opportunity: Create versatile and gender-neutral clothing options that appeal to a wide range of consumers in the fashion industry.
- **Biker Inspired Design:** Disruptive innovation opportunity: Design apparel that incorporates edgy biker-inspired elements to cater to consumers seeking stylish and alternative fashion choices.

### Who This Affects Most

- **Fashion and Apparel:** Disruptive innovation opportunity: Introduce innovative materials and designs to the fashion and apparel industry for skiing and outdoor activities.
- **Winter Sports and Recreation:** Disruptive innovation opportunity: Develop high-performance and fashionable gear for winter sports enthusiasts to enhance their outdoor experiences.
- **Outdoor Retail:** Disruptive innovation opportunity: Curate collections that blend fashion and function to attract customers looking for trendy and practical ski gear.

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