# Celebrity-Endorsed Nail Polishes OPI's New Sheer Gel Shade 'Put It In Airplane Mode' is Viral By Grace Mahas | Written with AI assistance | Published 2026-03-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/put-it-in-airplane-mode References: [newbeauty](https://www.newbeauty.com/zola-ganzorigt-opi-sheer-nude-nail-polish/) & [matandmax](https://www.matandmax.com/ca-en/brands/opi/the-new-opicons/opi-put-it-in-airplane-mode-gel.html?gad_source=1&gad_campaignid=23561081470&gbraid=0AAAAAD3hyU6cLW80brHYpa86LfZ_uXcW7&gclid=Cj0KCQiA8KTNBhD_ARIsAOvp6DID_LY7eyso201qpN6jCDNPMEZ1PEffTPDV3qrjN3CEImW9vWyNhokaAqYPEALw_wcB)  Part of [OPI's](https://www.trendhunter.com/trends/opi-your-way-collection) new [OPIcons](https://www.trendhunter.com/trends/opicons-collection) [Spring 2026](https://www.trendhunter.com/trends/gold-steel) Collection, 'Put It In Airplane Mode' is a nude brown crème that reimagines the brand's classic 'Put It In Neutral' with a modern, opaque update. The caramel-tan shade delivers a slight jelly-like finish that reads as polished without being precious — exactly the kind of understated refinement that celebrity manicurist Zola Ganzorigt has built her reputation on. Applied in three thin coats over long oval nails and sealed with a gel top coat, the layering technique achieves a sheer-but-not-transparent effect that Ganzorigt has dubbed "the ultimate clean girl nail." The shade has quickly made multiple appearances across her grid — including as the base for a Valentine's Day heart-adorned set — and counts Hailey Bieber, Sabrina Carpenter, and Kendall Jenner among its indirect endorsers. At $21, it's an accessible entry point into the kind of barely-there manicure dominating red carpets and social feeds this season. ## Trend Insights (Trend Hunter) - Score: 8.2/10 - Popularity: 90% | Activity: 91% | Freshness: 66% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Celebrity-endorsed Beauty Products:** The prominence of celebrity-linked launches signals potential for brands to reshape product discovery and credibility by tying mainstream releases to high-profile stylist endorsements. - **Sheer-nude Aesthetic:** Growing consumer preference for understated, 'clean girl' finishes indicates opportunities for formulation and shade innovation that blend minimalism with wearable versatility. - **Accessible Premium Collaborations:** The combination of luxe positioning with mass-market price points highlights room for new partnership models that democratize aspirational beauty through scalable product lines. ### Where This Applies - **Cosmetics Retail:** Retailers face the chance to reconfigure merchandising and assortment strategies around influencer-driven micro-trends that accelerate sell-through and shorten product lifecycles. - **Influencer-marketing Platforms:** Platforms that better quantify stylist credibility and downstream sales impact could redefine how beauty creators monetize influence and how brands allocate campaign budgets. - **Nail Care Tech-services:** Salon and at-home tech solutions that replicate professional layering techniques and gel finishes may transform service delivery and consumer expectations for salon-quality results. ## Related on Trend Hunter - [Color-Shifting Smart Press-Ons](https://www.trendhunter.com/trends/ipolish.md) - [Remixed Nail Polish Collections](https://www.trendhunter.com/trends/opicons-collection.md) - [Sunlight-Reactive Nail Polishes](https://www.trendhunter.com/trends/forever-wear-chill-paint.md) - [Nude-Hued Nail Polishes](https://www.trendhunter.com/trends/leighton-denny-nudes-collection.md) - [Summer-to-Fall Nail Polishes](https://www.trendhunter.com/trends/gelish-x-morgan-taylor-living-out-life.md) - [Gold-Flecked Cuticle Serums](https://www.trendhunter.com/trends/opi-good-as-gold-cuticle-serum.md) - [Two-Step Nail Systems](https://www.trendhunter.com/trends/gel-couture-collection.md) - [Four-In-One Nail Polishes](https://www.trendhunter.com/trends/fourinone-nail-polis.md) - [At-Home Gel Polish Systems](https://www.trendhunter.com/trends/gelement.md)