# Muscle-Building Mits The Push Up Pro Will Have You Feeling the Burn By Alex Scott | Published 2010-03-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/push-up-pro References: [7gadgets](http://www.7gadgets.com/2010/03/01/rotating-push-up-gear/18858) & [gadget.brando](http://gadget.brando.com/rotating-push-up-gear_p01229c056d001.html) Probably the most prevalent item to grace infomercials is [fitness gear](https://www.trendhunter.com/trends/home-fitness-systems). Everything from the Bowflex to [hi-tech treadmills](https://www.trendhunter.com/trends/power-progress) can be found on them. The latest gadget to come out of the gym world is the Push Up Pro, which really isn't a gadget at all. Unlike those machines with a million different pulleys the Push Up Pro is as simple as it gets which makes me think it will be a successfull item on the infomercial circuit, if that's where it winds up. Hopefully it comes with a Shamwow. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 14% | Activity: 13% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Infomercial Fitness Gear:** Opportunity for disruptive innovation in creating new and improved fitness gear specifically designed for infomercials. - **Simplified Workout Gadgets:** Opportunity for disruptive innovation in developing streamlined and user-friendly workout gadgets like the Push Up Pro. - **Functional Fitness Equipment:** Opportunity for disruptive innovation in designing fitness equipment that focuses on functionality and simplicity rather than complex mechanisms. ### Where This Applies - **Fitness Equipment Manufacturing:** Opportunity for disruptive innovation in the fitness equipment manufacturing industry by creating innovative products that cater to specific market segments like infomercials. - **Infomercial Marketing:** Opportunity for disruptive innovation in the infomercial marketing industry by developing new strategies to promote and sell fitness gear effectively through infomercials. - **Home Gym Equipment:** Opportunity for disruptive innovation in the home gym equipment industry by introducing simplified and functional workout gadgets that appeal to consumers looking for convenience and effectiveness. ## Related on Trend Hunter - [Smart Push-Up Trackers](https://www.trendhunter.com/trends/pushup-tracker.md) - [Motivational Push-Up Apps](https://www.trendhunter.com/trends/pushup-quest.md) - [Durable Dynamic Workout Equipment](https://www.trendhunter.com/trends/gazelle-pro.md) - [AI Fitness Trackers](https://www.trendhunter.com/trends/pushups.md) - [All-In-One Fitness Solutions](https://www.trendhunter.com/trends/fitness-solutions.md) - [Modern Calisthenics Kits](https://www.trendhunter.com/trends/calisthenics-kit.md) - [Planking Workout Platforms](https://www.trendhunter.com/trends/core-training-system.md) - [Premium Home Gym Equipment](https://www.trendhunter.com/trends/home-gym-equipment-1.md) - [All-in-One Doorway Gym Equipment](https://www.trendhunter.com/trends/doorway-gym.md)