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# Wrapped Cat Plushies
Hashtag Collectibles' Purritos Come Wrapped in Foil Like Burritos

By Joey Haar | Published 2017-12-08 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/purritos
References: [hashtagcollectibles](https://www.hashtagcollectibles.com/products/purritos)

As the company's name hints, [Hashtag Collectibles](https://www.hashtagcollectibles.com/products/purritos) isn't averse to providing consumers with a social media-friendly experience, and its new Purritos plushies are just that. The super-soft stuffed animals are adorable in their own right, but Hashtag Collectibles also offers to deliver them wrapped in foil — like burritos — giving consumers a great opportunity for a priceless Instagram or Snapchat post.

Hashtag Collectibles offers three different Purritos: a yellow scaredy cat called Pork Bun, a pink shy guy called Mochi, and an affable blue fellow called Tuna. Each of the plushies feature the cats' faces popping out of a snugly wrapped baby blanket, which gives them a burrito-ish appearance (whence their name).

The Purritos are far from Hashtag Collectibles' only plushies. The company offers scores of stuffed products, many of which are animal-themed, like a [stuffed blobfish](https://www.trendhunter.com/trends/sleepy-blobfish-plushie), water bear, and pangolin.

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 95% | Activity: 93% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### What's Driving This Trend

- **Social Media-friendly Plushies:** Creating stuffed animals that are designed to be shared on social media, offering immersive customer experiences.
- **Food-inspired Plushies:** Designing plushies that are wrapped like foods, creating a unique and playful aesthetics for customers to enjoy.
- **Animal-themed Plushies:** Developing unique stuffed products that feature a variety of animal species and designs, catering to a wide range of animal enthusiasts.

### Who This Affects Most

- **Toy Industry:** Creating unique and playful aesthetics for customers to enjoy, offering a fun and interactive shopping experience.
- **Social Media Industry:** Exploring innovative ways to create shareable content through social media, offering consumers new and unique ways to interact with brands.
- **Animal-themed Merchandise Industry:** Catering to a wide range of animal enthusiasts by developing unique stuffed products that feature a variety of animal species and designs.

## Related on Trend Hunter

- [Fluffy Plush Collectibles](https://www.trendhunter.com/trends/urupocha-chan.md)
- [Humorous Cat Collectables](https://www.trendhunter.com/trends/tired-cats-gachapon.md)
- [Plush Toy Collectibles](https://www.trendhunter.com/trends/urupochachan.md)
- [Baked Goods Plushies](https://www.trendhunter.com/trends/baked-goods-plushies.md)
- [Beloved Plush Character Toys](https://www.trendhunter.com/trends/collectible-sanrio.md)
- [Witty Plushie Toys](https://www.trendhunter.com/trends/punchkins-are-punny-collectibles.md)
- [Tortilla Throw Blankets](https://www.trendhunter.com/trends/tortilla-throw-blanket.md)
- [Warming Weighted Plushies](https://www.trendhunter.com/trends/heartwarming-hugs.md)
- [Playful Plush Cat Toys](https://www.trendhunter.com/trends/purroom.md)
