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# Vibrant Superfood Fries
Actual Veggies' Purple Sweet Potato Fries are Colorful & Nutritious

By Laura McQuarrie | Published 2025-02-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/purple-sweet-potato-fries
References: [facebook](https://www.facebook.com/photo.php?fbid=889402439988547&id=100067563967678&set=a.512875917641203) & [actualveggies](https://actualveggies.com/pages/super-fries)

![Vibrant Superfood Fries](https://cdn.trendhunterstatic.com/thumbs/561/purple-sweet-potato-fries.jpeg)

People love sweet potato fries for their crispy texture and natural sweetness, and Actual Veggies kicks them up a notch with Purple Sweet Potato Fries—a colorful, flavorful twist that adds fun to any meal for all ages. These are not just sliced-up purple sweet potatoes either. These super fries cooked with avocado oil are prepared with a blend of [purple sweet potato, cauliflower, and chickpea](https://www.trendhunter.com/trends/chickpea-masala-veggie-burger) to provide five grams of protein and four grams of fiber per serving.

As a finalist in the Plant Party! category, [Actual Veggies'](https://www.trendhunter.com/trends/super-fries) Purple Sweet Potato Super Fries are up for a 2025 Expo West NEXTY Awards. These fries align with other colorful eats from Actual Veggies, like its [Purple Roots Veggie Burger](https://www.trendhunter.com/trends/actual-veggies-burgers), which includes beet as the first ingredient in the patty.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 50% | Activity: 52% | Freshness: 36%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Vibrant Superfood Innovations:** Purple Sweet Potato Fries represent an evolution in snack foods, introducing vibrant colors combined with nutritional benefits to attract health-conscious consumers.
- **Plant-based Protein Boost:** The incorporation of chickpeas into the fries highlights a growing trend of boosting plant-based foods with additional proteins to enhance their nutritional profiles.
- **Colorful Nutritional Snacking:** By infusing unexpected colors into snacks, there is potential to appeal to younger consumers looking for both visual appeal and wholesome ingredients in everyday snacks.

### Sectors Adopting This

- **Functional Foods:** The development of fries with added fibers and proteins indicates a shift towards functional foods designed to deliver additional health benefits.
- **Plant-based Foods:** With the combination of diverse vegetables, innovations in plant-based foods are accelerating to offer consumers taste variety and enhanced nutrition.
- **Specialty Oil Markets:** The use of avocado oil in cooking these fries suggests a niche market expansion where high-quality, nutrient-rich oils improve product profiles and consumer appeal.

## Related on Trend Hunter

- [Enhanced Superfood Fries](https://www.trendhunter.com/trends/super-fries.md)
- [Colorful Root Veggie Fries](https://www.trendhunter.com/trends/root-vegetable-fries.md)
- [Two-Ingredient Organic Fries](https://www.trendhunter.com/trends/organic-fries.md)
- [Veggie-Packed Fries](https://www.trendhunter.com/trends/dr-praegers-sensible-foods.md)
- [Vegan Veggie Fries](https://www.trendhunter.com/trends/vegan-veggie-fries.md)
- [Sweet Potato Food Colorings](https://www.trendhunter.com/trends/exberry-organics-brilliant-pink.md)
- [Sweet Potato Jerky Snacks](https://www.trendhunter.com/trends/sweet-potato-jerky.md)
- [Delectable Veggie Burgers](https://www.trendhunter.com/trends/delectable-veggie-burgers.md)
- [Air-Fried French Fries](https://www.trendhunter.com/trends/air-fried-french-fries.md)
