# Micro Suede Study Bags The North Face's Purple Label Series Unveils a Set of Accessories By Amy Duong | Published 2019-08-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/purple-label References: [hypebeast](https://hypebeast.com/2019/7/the-north-face-purple-label-suede-waist-bag-beige-light-grey-black-fanny-pack-hiking-release) & [nanamica](https://www.nanamica.com/shopping/products/detail.php?product_id=2857) The North Face's subdivision '[Purple Label](https://www.trendhunter.com/trends/the-north-face-purple-label-japan)' recently dropped a small capsule of [waist bags](https://www.trendhunter.com/trends/shijimi-bags) in an earthy color palette. The main focus of the set of accessories is found at the construction, made with fine textures delivered by [premium micro suede materials](https://www.trendhunter.com/trends/river-suede-shoulder-bag). The colorways include light navy blue, black, and beige -- all of which are stamped with a contrasting branding accent in the form of a purple patch logo. It is sewn into the bottom corner of each bag with additional details featured by adjustable straps held by a buckle and a small stripe beneath the front flat pocket enclosed by a metal button. The top of the accessories is lined with silver hardware that unveils the main pocket, rounded out with an additional small pouch over the front. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 65% | Activity: 45% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Earth-toned Accessories:** There is an opportunity for disruptive innovation in the fashion industry to create more eco-friendly and sustainably made accessories using earthy color palettes. - **Premium Micro Suede Materials:** The use of premium micro suede materials in bag construction presents an opportunity for disruptive innovation in the textile industry by creating high-quality, durable and luxurious products. - **Contrasting Branding Accents:** There is a potential for disruptive innovation in the branding and marketing industry to create unique and eye-catching branding accents that can help distinguish products in the market. ### Industries Being Reshaped - **Fashion:** The fashion industry can leverage the popularity of earthy color palettes to create trendy and eco-friendly accessories. - **Textile:** The textile industry can explore the use of premium micro suede materials for various applications to meet the demand for luxurious and durable products. - **Branding and Marketing:** Branding and marketing professionals can develop innovative strategies to create unique and attention-grabbing branding accents that differentiate products in the market. ## Related on Trend Hunter - [Collegiate Outdoor Styles](https://www.trendhunter.com/trends/mountain-ivy.md) - [Cargo Pocket-Adorned Backpacks](https://www.trendhunter.com/trends/general-research-parasite-bag.md) - [Puffer Jacket Laptop Bags](https://www.trendhunter.com/trends/puffer-bag.md) - [Utility Field Jackets](https://www.trendhunter.com/trends/journal-standard-relume.md) - [Winter Collaboration Streetwear](https://www.trendhunter.com/trends/the-north-face-purple-label-japan.md) - [Durable Summer Camping Capsules](https://www.trendhunter.com/trends/the-north-face-1.md) - [Seasonal Utility Staples](https://www.trendhunter.com/trends/the-north-face-red-box.md) - [Elevated Lifestyle Shoulder Bags](https://www.trendhunter.com/trends/uniqlo-c.md) - [Blooming Expansive Accessories Capsule](https://www.trendhunter.com/trends/sleek-sage-green.md)