# Cooling Weighted Blankets The Purple + Gravity Blanket Sets Itself Apart with Dual-Feel Technology By Laura McQuarrie | Published 2019-11-05 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/purple-gravity-blanket References: [prnewswire](https://www.prnewswire.com/news-releases/purple-debuts-an-exclusive-weighted-blanket-and-sleep-mask-created-in-partnership-with-gravity-300951414.html) & [Purple](http://www.Purple.com) The creators of the innovative Gravity blanket teamed up with comfort solutions provider Puple—known for the Purple Mattress—to create the Purple + Gravity Blanket and Sleep Mask. This collaboration introduces the world's first [weighted blanket](https://www.trendhunter.com/trends/nodpod-body) featuring Purple's dual-feel technology, which offers year-round comfort thanks to its outer duvet shell and weighted inner blanket. While one side of the blanket boasts a plush fabric for warmth, the other offers a different way for people to keep themselves comfortable with a [breathable, technical cooling fabric](https://www.trendhunter.com/trends/cooling-comforter1) and moisture-wicking properties. The Purple + Gravity Blanket has the potential to be used as a throw blanket or even replace the primary comforter on a bed. The companion Purple + Gravity [Weighted Sleep Mask](https://www.trendhunter.com/trends/weighted-eye-mask) is made with the same plush fiber material and supports relaxation by offering gentle pressure. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 59% | Activity: 66% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Dual-feel Technology:** By combining plush warmth with breathable cooling properties, the Purple + Gravity Blanket showcases the potential for dual-feel technology in creating versatile weighted blankets. - **Year-round Comfort:** The Purple + Gravity Blanket's ability to provide comfort in both warm and cool climates presents an opportunity for weighted blanket manufacturers to cater to customers' needs throughout the year. - **Moisture-wicking Properties:** The inclusion of moisture-wicking properties in the breathable, technical cooling fabric of the Purple + Gravity Blanket highlights a trend towards enhancing comfort by addressing sweat and moisture absorption. ### Who This Affects Most - **Bedding Industry:** The integration of dual-feel technology and moisture-wicking properties in weighted blankets, as seen in the Purple + Gravity Blanket, creates disruptive innovation opportunities within the bedding industry. - **Wellness Industry:** The ability of the Purple + Gravity Blanket to promote relaxation through gentle pressure opens up possibilities for disruptive innovation in the wellness industry, particularly in sleep and stress management solutions. - **Textile Industry:** The development of breathable, technical cooling fabrics with moisture-wicking properties, showcased in the Purple + Gravity Blanket, suggests disruptive innovation opportunities for the textile industry in creating high-performance materials for various applications. ## Related on Trend Hunter - [Reversible Cooling Comforters](https://www.trendhunter.com/trends/reversible-cooling-comforter.md) - [Quick-Cooling Bedding](https://www.trendhunter.com/trends/bedsures-cooling-bedding.md) - [Ultra-Soft Cooling Blankets](https://www.trendhunter.com/trends/silky-soft-cooling-blanket.md) - [Sleep-Enhancing Gel Fiber Pillows](https://www.trendhunter.com/trends/purple-twincloud.md) - [Temperature-Regulating Graphene Blankets](https://www.trendhunter.com/trends/thermoregulating-blanket.md) - [Thermoregulating Graphene Blankets](https://www.trendhunter.com/trends/thermoregulating-graphene-blanket.md) - [Chunky Knit Weighted Blankets](https://www.trendhunter.com/trends/chunky-knit-weighted-blanket.md) - [Deodorizing Duvet Sets](https://www.trendhunter.com/trends/hilu-bluvet.md) - [Layered Grid Mattresses](https://www.trendhunter.com/trends/purple-rejuvenate-mattress.md)