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# Pureed Meal Kits
Hormel Health Labs' THICK & EASY Meals Support Those with Swallowing Disorders

By Laura McQuarrie | Published 2019-03-16 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/pureed-meal
References: [prnewswire](https://www.prnewswire.com/news-releases/hormel-health-labs-introduces-meal-kit-for-people-with-swallowing-disorders-300813285.html) & [hormelhealthlabs](http://www.hormelhealthlabs.com/products/puree-foods/meats)

[Hormel Health Labs](https://www.trendhunter.com/trends/hormel-square-table) introduced its THICK & EASY pureed meal kits as a convenient solution to satisfy people with swallowing disorders like dysphagia. These meals provide a greater variety and consistency that's easy to swallow, with great [nutritional benefits](https://www.trendhunter.com/trends/kanzen-meal). Those who suffer from dysphagia are said to require foods of a specific, standardized consistency for safety and comfort reasons and these easy-to-prepare meal kits help to solve this problem.

A THICK & EASY meal kit contains a wide variety of meals for half a dozen separate meals, including entrees, sides and desserts. To prepare, the pureed meals can be steamed or made in the microwave.

According to Tim Garry, director of marketing at Hormel Health Labs, "Many people who struggle with dysphagia at home resort to eating baby food. Offering foods that look and taste great is a big quality of life improvement."

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 69% | Activity: 85% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Seniors](https://www.trendhunter.com/seniors)

## Key Themes

### Why This Trend Is Growing

- **Pureed Meal Kits:** There is an opportunity for food companies to create pureed meal kits as a solution for those with swallowing disorders.
- **Nutritional Meals for Dysphagia:** There is a demand for nutritionally-balanced meals that are easy to swallow for people with dysphagia.
- **Meal Preparation for Disabled Individuals:** There is an opportunity to create easy-to-prepare meal kits tailored to the needs of individuals with disabilities.

### Industries Being Reshaped

- **Food and Beverage Industry:** The food and beverage industry can develop pureed meal kits and other meal options for people with swallowing disorders.
- **Healthcare Industry:** The healthcare industry can provide pureed meal kits as part of specialized services for people with dysphagia.
- **Disability Services Industry:** The disability services industry can create meal preparation services and products specifically designed for people with disabilities.

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