# Sustainable Detergent Spritzers Pure Spray Bottle Reduces Waste in Production and Continued Use By Amelia Roblin | Published 2014-03-07 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/pure-spray-bottle References: [yankodesign](http://www.yankodesign.com/2014/03/06/the-pure-spray/) & [red-dot.sg](http://www.red-dot.sg/en/online-exhibition/concept/?code=884&y=2013&c=7&a=0) The Pure Spray Bottle looks far too well designed to be your mundane disposable detergent container, yet this concept is intended to deliberately compete with such products. Its elegant and sculptural form is smooth, clean and white, and the extra care that was put into its appearance is worth it, since it would be expected that you use and [reuse it again](https://www.trendhunter.com/trends/anew). Designed for Ziba Munich by Manuel Perez Prada, the Pure Spray Bottle has a small footprint and a slick shape that make it suitable to leave on your countertop. You buy one squirter once and purchase [dissolvable soap capsules](https://www.trendhunter.com/trends/homethings) to refill the container each time, mixing it with tap water. Recycled materials and few moving parts make for economical production of the spritzer. Far from simple, the Pure cleaner has [three nozzle setters](https://www.trendhunter.com/trends/oil-sprayer) inspired by the aperture of a camera. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 36% | Activity: 82% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Sustainable Packaging:** Opportunity for disruptive innovation in developing eco-friendly packaging solutions for consumer products like detergents. - **Single-use Elimination:** Potential for disruptive innovation in creating reusable or refillable alternatives to single-use household products. - **Smart Dispensing Technology:** Opportunity for disruption in developing innovative dispensing systems that offer convenience and efficiency in product usage. ### Sectors Adopting This - **Packaging Industry:** Opportunity for disruptive innovation in developing sustainable packaging solutions for various consumer products. - **Household Cleaning Industry:** Potential for disruptive innovation in creating reusable or refillable alternatives to single-use household cleaning products. - **Consumer Technology Industry:** Opportunity for disruption in developing innovative smart dispensing technology for various consumer products. ## Related on Trend Hunter - [Minimal Spray Bottle Concepts](https://www.trendhunter.com/trends/nube.md) - [Low-Waste Sustainable Spritzes](https://www.trendhunter.com/trends/the-sustainable-spritz.md) - [Spray Laundry Detergents](https://www.trendhunter.com/trends/spray-laundry-detergent.md) - [Refillable Haircare Bottles](https://www.trendhunter.com/trends/hairstory-new-wash.md) - [Refillable Deodorant Systems](https://www.trendhunter.com/trends/lifelong-deo-20.md) - [Personal Care Refill Solutions](https://www.trendhunter.com/trends/zero-1.md) - [Plant-Based Surface Cleaners](https://www.trendhunter.com/trends/saje-multisurface-cleaning-refill.md) - [Bottle-Shaped Shampoo Bars](https://www.trendhunter.com/trends/the-dissolving-bottle.md) - [Aluminum Cleaning Bottles](https://www.trendhunter.com/trends/cleancult-aluminum-bottles.md)