# Premium Foiled Tabloids The Joos Tabloid by Pure Publishing is a Luxurious Design By Wesley Grant | Published 2013-07-06 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/pure-publishing-premium-foiled-tabloids References: [joos.co.za](http://joos.co.za/house-atlantic-beach/) & [joos.co.za](http://joos.co.za/) The Joos tabloid, created by [Pure Publishing](https://www.trendhunter.com/trends/pure-rush-soap), is covered with a gold and orange premium foil on A3 white paper and adds a luxurious feel to the newspaper concept. Designed for Joos, a manufacturer and installer of kitchens, bathrooms and bedrooms since 1971, PURE Publishing creates a unique tabloid that highlights the featured images like the joos logo and one of its kitchens in a very sophisticated way. Pure Publishing uses its [premium brand identity feel](https://www.trendhunter.com/trends/legitimate-you) in this basic tabloid concept and takes it to a more premium level. The tabloid showcases Joos work and is a delight to read. The premium foiled tabloids is a delight to all luxury branded enthusiasts and its premium foiling can be admired by all. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 6% | Activity: 11% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen X - Top markets: Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Premium Foiled Printing:** The use of premium foiling in printing adds a luxurious feel to various marketing materials. - **Luxury Branding:** Luxury brands are incorporating premium design elements to elevate their brand identity and appeal to high-end consumers. - **Sophisticated Tabloid Design:** Tabloid publications are adopting more refined and high-quality design concepts to enhance readers' experience. ### Sectors Adopting This - **Printing and Publishing:** The printing and publishing industry can explore opportunities in offering premium foiled print materials to cater to luxury brand clients. - **Luxury Goods and Services:** Luxury brands can leverage premium foiled printing to create visually stunning marketing collaterals and elevate their brand image. - **Interior Design and Home Improvement:** Companies in the interior design and home improvement industry can create sophisticated tabloid publications to showcase their work and engage potential customers. ## Related on Trend Hunter - [Gilded Free-Range Egg Packaging](https://www.trendhunter.com/trends/bird-bros-gloriously-golden.md) - [Extravagant Flavor Super Juices](https://www.trendhunter.com/trends/coldpress-juices.md) - [Resistant Wet-Strength Papers](https://www.trendhunter.com/trends/wetglue-collection.md) - [White Wood Wine Labels](https://www.trendhunter.com/trends/the-label-makers.md) - [Re-Designed Holiday Tins](https://www.trendhunter.com/trends/neoms-reimagined-packaging.md) - [Unique Bible Paper Products](https://www.trendhunter.com/trends/thin-bible-paper.md) - [Luxury Paper Packaging Launches](https://www.trendhunter.com/trends/mondi-2.md) - [Embossed Aluminum Foils](https://www.trendhunter.com/trends/fun-foil.md) - [Retro-Inspired Beer Cans](https://www.trendhunter.com/trends/bellwoods-brewery.md)