# Aged Artisan Breakfast Syrups The Pappy Van Winkle Bourbon Barrel-Aged Pure Maple Syrup is Woody By Michael Hemsworth | Published 2018-05-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pure-maple-syrup References: [coolmaterial](http://coolmaterial.com/food-drink/pappy-van-winkle-maple-syrup/) & [pappyco](https://pappyco.com/products/pappy-van-winkle-bourbon-barrel-aged-pure-maple-syrup) The Pappy & Co. Pappy Van Winkle Bourbon Barrel-Aged Pure Maple Syrup is an artisan breakfast syrup that will provide consumers with a way to give their favorite dishes an upscale taste in an instant. The syrup is, as the name denotes, aged in [bourbon barrels](https://www.trendhunter.com/trends/barrell-craft-spirits) that helps to impart flavor notes of butter, vanilla and oak, which makes it more suitable for consumers that have a penchant for high-end libations. The syrup is ideal as a finishing touch, but is also great for adding into your favorite recipes to enhance the flavor in unexpected ways. The Pappy & Co. Pappy Van Winkle Bourbon Barrel-Aged Pure Maple Syrup acknowledges the growing popularity of [craft libations](https://www.trendhunter.com/trends/barrel-strength-bourbon) and the need for products that expand on familiar flavors. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 13% | Activity: 12% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Craft Libations:** Opportunity for creating artisanal products that embrace the flavors of craft libations in new and unexpected ways. - **Upscale Breakfast:** Potential to innovate and offer high-quality breakfast products that elevate the taste and experience for consumers. - **Flavor Enhancements:** Innovation opportunity to develop unique flavor-enhancing products that can be used as a finishing touch or as an ingredient in various recipes. ### Who This Affects Most - **Food & Beverage:** This industry can explore the creation of premium, craft-inspired breakfast products that cater to the growing demand for upscale culinary experiences. - **Alcoholic Beverages:** Opportunity for breweries, distilleries, and other alcohol manufacturers to collaborate with food producers to create unique flavor combinations and cross-branding opportunities. - **Consumer Goods:** Companies in this industry can develop innovative products that enhance the flavor of various dishes, providing consumers with new and exciting options for taste exploration. ## Related on Trend Hunter - [Value-Conscious Pancake Syrups](https://www.trendhunter.com/trends/maple-crest-pancake-syrup.md) - [Maple Syrup-Infused Stouts](https://www.trendhunter.com/trends/seasonal-stout.md) - [Cannabis-Flavored Maple Syrups](https://www.trendhunter.com/trends/barrel-aged-maple-syrup.md) - [Barrel-Aged Maple Barleywine](https://www.trendhunter.com/trends/maple-barleywine.md) - [Experimental Foodie-Inspired Drink Syrups](https://www.trendhunter.com/trends/new-monin-syrups.md) - [Artisanal Pancake Syrup](https://www.trendhunter.com/trends/sovereign-syrup-sorghum.md) - [Accessible International Maple Syrups](https://www.trendhunter.com/trends/organic-maple-syrups.md) - [Collaborative Restaurant-Branded Syrups](https://www.trendhunter.com/trends/kraft-heinz-ihop-syrup.md) - [Maple Syrup-Finished Spirits](https://www.trendhunter.com/trends/glen-moray-spirits.md)