# Contemporary Kid-Friendly Homeware PUPUPULA's Products are Thoughtful, Unique and Efficient By Riley von Niessen | Published 2019-10-18 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/pupupula References: [en.pupupula](https://en.pupupula.com/) [PUPUPULA](https://en.pupupula.com/), a lifestyle brand that was founded in Beijing back in 2017, specializes in the production of products that champion contemporary designs that are for kids and their families. The brand's mission is to create well-designed products that can inspire kids and [make parenting easier](https://www.trendhunter.com/trends/keababies-new-product), with its time-saving solutions allowing them to spend more time with their little ones. Maintaining simple designs that are also innovative and beautiful, PUPUPULA makes it easy to integrate [kid-friendly products](https://www.trendhunter.com/trends/studio-eggi) into any interior. A few standout pieces include its Little Ben Wall Clock and Any-Way furniture series, which won the 2019 iF Design and Red Dot Awards. To craft its products, PUPUPULA works with artisanal workshops and the best factories available, creating pieces that are timeless, durable, and ready to be enjoyed for years to come. ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 100% | Activity: 100% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### What's Driving This Trend - **Contemporary Kid-friendly Designs:** Disruptive innovation opportunity: Develop innovative, kid-friendly designs for various products in different industries. - **Time-saving Solutions for Parents:** Disruptive innovation opportunity: Create efficient and convenient products that save time for parents in their daily routines. - **Integration of Kid-friendly Products:** Disruptive innovation opportunity: Explore ways to seamlessly incorporate kid-friendly products into different interior designs. ### Who This Affects Most - **Lifestyle Products:** Disruptive innovation opportunity: Design lifestyle products with contemporary features to cater to the needs of kids and families. - **Home Decor:** Disruptive innovation opportunity: Revolutionize the home decor industry by introducing kid-friendly elements and designs. - **Furniture Manufacturing:** Disruptive innovation opportunity: Rethink and redesign furniture manufacturing processes to create durable and timeless kid-friendly furniture. ## Related on Trend Hunter - [Multipurpose Pet-Friendly Furniture](https://www.trendhunter.com/trends/wowo-multipurpose-furniture.md) - [Modular Childhood Bed Designs](https://www.trendhunter.com/trends/rocksolid-bed-system.md) - [Imaginative Pared-Back Art Supplies](https://www.trendhunter.com/trends/woset.md) - [Easy-to-Assemble Colorful Furniture](https://www.trendhunter.com/trends/interlockables.md) - [Stylish Pet Pads](https://www.trendhunter.com/trends/pupiboo.md) - [Modern Children's Furniture Brands](https://www.trendhunter.com/trends/hiqhquality-childrens-furniture.md) - [Modern Baby Playpens](https://www.trendhunter.com/trends/baby-playpens.md) - [Customizable Kids Wall Art](https://www.trendhunter.com/trends/doodleface.md) - [Whimsical Anime Decor Lines](https://www.trendhunter.com/trends/pottery-barn-kids-2.md)