# Pumpkin Spice Protein Bars Laird's Plant Protein Bar is Boosted with Superfoods & Adaptogens By Laura McQuarrie | Published 2023-10-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pumpkin-spice-protein-bars References: [nosh](https://www.nosh.com/news/2023/gallery-pumpkin-spice-flavored-launches-from-lesserevil-goodpop-laird-and-more) & [lairdsuperfood](https://lairdsuperfood.com/collections/snacks-food/products/pumpkin-spice-protein-bar)  Fans of pumpkin spice flavors can indulge in a taste of the season with Laird's Pumpkin Spice Protein Bar with Adaptogens. In the fall, sweet pumpkin spice snacks and desserts are abundant but they often come with a generous dose of sugar. Laird's take on spiced pumpkin is packed with superfoods and adaptogens, and the plant-powered protein bar matches the taste of all-natural pumpkin with comforting seasonal spices like cinnamon, ginger and nutmeg. This bar boasts 10 grams of plant protein from a potent ingredient blend of pea protein crisps, pumpkin seed protein and hemp protein. What's more, the plant-powered protein blend is dairy-free and gluten-free, and it contains all nine naturally occurring amino acids. Other ingredients include powdered dates, organic cocoa butter and monk fruit extract for sweetness. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 23% | Activity: 36% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Protein Bars:** The trend of plant-based protein bars allows for healthier alternatives to traditional snacks. - **Superfood Snacks:** The rise of superfood snacks introduces nutrient-dense options for consumers looking for functional foods. - **Adaptogens in Food:** The incorporation of adaptogens in food products offers a way for consumers to support their overall well-being. ### Sectors Adopting This - **Health Food Industry:** The health food industry can capitalize on the trend of plant-based protein bars to provide nutritious options to consumers. - **Functional Food Industry:** The functional food industry can tap into the trend of superfood snacks to cater to the growing demand for nutrient-packed products. - **Wellness Industry:** The wellness industry has an opportunity to leverage the incorporation of adaptogens in food as a way for individuals to support their overall well-being. ## Related on Trend Hunter - [Adaptogenic Plant Protein Bars](https://www.trendhunter.com/trends/superfood-plant-based-protein-bar.md) - [Pumpkin Spice Protein Bars](https://www.trendhunter.com/trends/pumpkin-spice-protein-bar.md) - [Pumpkin Spice Beverage Lines](https://www.trendhunter.com/trends/pumpkin-spice-beverage1.md) - [Protein-Packed Fall Bars](https://www.trendhunter.com/trends/rxbar-pumpkin-spice.md) - [Pumpkin Spice Plant-Based Creamers](https://www.trendhunter.com/trends/pumpkin-spice-plantbased-creamer.md) - [Cognition-Enhancing Seasonal Snacks](https://www.trendhunter.com/trends/iqbar-pumpkin-spice.md) - [Fall Health Food Bars](https://www.trendhunter.com/trends/pumpkin-spice-snack-bar.md) - [Fall-Flavored Oat Snack Bars](https://www.trendhunter.com/trends/core-bar-pumpkin-spice.md) - [Pumpkin Pie-Inspired Protein Beverages](https://www.trendhunter.com/trends/spiced-pumpkin-pie.md)