# Swirled Pumpkin Spice Donuts Krispy Kreme is Adding a Pumpkin Spice Cheesecake Swirl Doughnut By Katherine Pendrill | Published 2023-08-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pumpkin-spice-cheesecake-swirl-doughnut References: [chewboom](https://www.chewboom.com/2023/08/07/krispy-kreme-launches-new-pumpkin-spice-cheesecake-swirl-doughnut-and-more-as-part-of-2023-pumpkin-spice-collection/)  August may have just begun, but [Krispy Kreme](https://www.trendhunter.com/trends/pumpkin-spice-latte-swirl-doughnut) is already preparing for fall with the launch of a new Pumpkin Spice Cheesecake Swirl Doughnut. Starting August 7, 2023, Krispy Kreme will officially kick off the 2023 [pumpkin spice season](https://www.trendhunter.com/trends/pumpkin-spice-collection). The brand's latest donut collection features two returning creations and two brand-new donuts. One of the brand-new offerings is the Pumpkin Spice Cheesecake Swirl Doughnut, which is a Pumpkin Spice Original Glazed doughnut swirled with creamy pumpkin-flavored buttercream icing and cream cheese icing, all topped with a dusting of cinnamon sugar. The other new option for fans to try is the Pumpkin Spice Maple Pecan Doughnut, which consists of a Pumpkin Spice Original Glazed doughnut hand-dipped in a sweet maple icing and topped with crunchy candied pecan pieces. As for returning menu items, fans can expect to find the Pumpkin Spice Original Glazed Doughnut, the Pumpkin Spice Cake Doughnut, and the Pumpkin Spice Latte. Image Credit: Krispy Kreme ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 12% | Activity: 6% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Pumpkin Spice Season:** The launch of the Pumpkin Spice Cheesecake Swirl Doughnut signals the start of the 2023 pumpkin spice season. - **Creative Donut Offerings:** Krispy Kreme introduces two brand-new donut creations, including the Pumpkin Spice Cheesecake Swirl Doughnut and the Pumpkin Spice Maple Pecan Doughnut. - **Seasonal Flavored Treats:** Fans can enjoy the returning Pumpkin Spice Original Glazed Doughnut, Pumpkin Spice Cake Doughnut, and Pumpkin Spice Latte as part of the seasonal menu. ### Where This Applies - **Bakery:** Bakeries and donut shops can capitalize on the pumpkin spice season by offering creative and seasonal treats like the Pumpkin Spice Cheesecake Swirl Doughnut. - **Food & Beverage:** The launch of pumpkin spice-themed products, like the Pumpkin Spice Maple Pecan Doughnut, presents opportunities for food and beverage companies to cater to seasonal flavor trends. - **Restaurant:** Restaurants can attract customers by incorporating pumpkin spice offerings, such as the Pumpkin Spice Latte, into their seasonal menus. ## Related on Trend Hunter - [Pumpkin Spice Latte Donuts](https://www.trendhunter.com/trends/pumpkin-spice-latte-swirl-doughnut.md) - [Seasonal Pumpkin Capsules](https://www.trendhunter.com/trends/pumpkin-spice-1.md) - [Autumnal Cheesecake-Filled Donuts](https://www.trendhunter.com/trends/maple-pecan-cheesecake-doughnut.md) - [Seasonal Fall Donut Collections](https://www.trendhunter.com/trends/golden-harvest-collection.md) - [Cafe-Inspired Seasonal Donuts](https://www.trendhunter.com/trends/krispy-kreme-flavors-of-fall.md) - [Off-Season Doughnut Campaigns](https://www.trendhunter.com/trends/krispy-kreme-pumpkin-spice-doughnut.md) - [Fall-Ready Donut Collections](https://www.trendhunter.com/trends/autumns-orchard-collection.md) - [Autumnal Doggy Donuts](https://www.trendhunter.com/trends/pupkin-spice-doggie-doughnuts.md) - [Seasonal Halloween-Themed Donuts](https://www.trendhunter.com/trends/krispy-kreme-6.md)