# Protein-Packed Pumpkin Bagels The BetterBrand Pumpkin Spice Better Bagel is Limited-Edition By Michael Hemsworth | Published 2023-09-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pumpkin-spice-better-bagel References: [snackandbakery](https://www.snackandbakery.com/articles/109845-betterbrand-gets-into-the-swing-of-fall-things-with-pumpkin-spice-better-bagel) & [eatbetter](https://eatbetter.com/)  The [BetterBrand](https://www.trendhunter.com/trends/the-better-bagel-jalapeo-cheddar) [Pumpkin](https://www.trendhunter.com/trends/pumpkin-spice-protein-cereal) Spice Better Bagel is a limited-edition baked good from the brand focused on helping consumers enjoy the tastes of the season in a nutrition-conscious way. The bagel is crafted with a blend of spices including cinnamon, ginger, cloves, nutmeg and cardamom to give each bite the perfect touch of warmth. The bagel features no added sugar and is crafted with plant-based ingredients, and has just five-grams of net carbs per serving with 25-grams of protein. The BetterBrand Pumpkin Spice Better Bagel is being offered at [Whole Foods](https://www.trendhunter.com/trends/soft-baked-pumpkin-spice-cookies) locations where shoppers can pick up a 14.8-ounce pack for $12.99. The bagel comes as part of a shift in the nutritional food market as brands seek to transform seasonal indulgences into healthful treats. Image Credit: BetterBrand ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 46% | Activity: 64% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Seasonal Healthful Treats:** The BetterBrand Pumpkin Spice Better Bagel exemplifies the trend of transforming seasonal indulgences into healthful treats, appealing to consumers who want to enjoy the tastes of the season in a nutrition-conscious way. - **Plant-based Convenience Food:** The BetterBrand Pumpkin Spice Better Bagel taps into the trend of plant-based convenience food, offering a nutrition-packed option for consumers looking for quick and easy plant-based meal options. - **Protein-focused Snacks:** The BetterBrand Pumpkin Spice Better Bagel is part of the growing trend of protein-focused snacks, providing consumers with a protein-packed option that can be enjoyed as a part of a balanced diet. ### Where This Applies - **Nutritional Food:** The BetterBrand Pumpkin Spice Better Bagel is a prime example of the innovative products being developed in the nutritional food industry, capturing the attention of health-conscious consumers. - **Convenience Food:** The BetterBrand Pumpkin Spice Better Bagel caters to the convenience food industry, offering a ready-to-eat option that satisfies consumer demand for convenient, yet nutritious, meals. - **Plant-based Food:** The BetterBrand Pumpkin Spice Better Bagel fits into the plant-based food industry, providing a plant-based alternative for individuals who are adopting or seeking out plant-based diets. ## Related on Trend Hunter - [Reduced-Carb Bagels](https://www.trendhunter.com/trends/better-bagel.md) - [Protein-Packed Bagel Ranges](https://www.trendhunter.com/trends/protein-bagels.md) - [High-Protein Bagels](https://www.trendhunter.com/trends/high-protein-bagels.md) - [Seasoned High-Protein Bagels](https://www.trendhunter.com/trends/hero-bread-everything-bagels.md) - [Health-Focused Low-Carb Bagels](https://www.trendhunter.com/trends/lowcarb-bagels.md) - [Pumpkin-Themed Bagel Menus](https://www.trendhunter.com/trends/pumpkin-season-menu.md) - [Pumpkin Spice Protein Cereals](https://www.trendhunter.com/trends/pumpkin-spice-protein-cereal.md) - [Pumpkin Spice Protein Bars](https://www.trendhunter.com/trends/pumpkin-spice-protein-bars.md) - [Pumpkin Spice Protein Bars](https://www.trendhunter.com/trends/pumpkin-spice-protein-bar.md)