# Gourd-geously Sweet Treats Yummy Mummy Whips Up Some Pumpkin French Macaroons By Susan Keefe | Published 2011-10-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pumpkin-french-macaroons References: [foodista](http://www.foodista.com/blog/2011/10/12/adorable-pumpkin-macarons) & [yummymummykitchen](http://www.yummymummykitchen.com/2011/09/pumpkin-french-macarons.html) With Halloween only a few weeks away, it's time to get into the spirit of this spook-tacular holiday with Yummy Mummy's Pumpkin French Macaroons. Macaroons are finicky at the best of time, but shaped macaroons? This girl's got skills. Created using a basic shell recipe and a sumptuous pumpkin filling, Yummy Mummy uses a touch of her artistic skill to convert these [autumn favorites](https://www.trendhunter.com/trends/halloween-shape-cookies) into a pack of darling jack-o-lanterns. Yummy Mummy is known for meticulously crafted sweets and these macaroons are no exception. Cute and delectable, these gorgeous confections make for a tasty pet project on a rainy autumn afternoon. Macaroons may be difficult to tackle, but they are a labor of love and once a batch turns out well, you'll be hooked. Plus, just think of how impressed your guests will be when you serve up a platter of these [festive puppies](https://www.trendhunter.com/trends/duck-donuts-spooky-box). Show your affection for all things scary with these kitschy Pumpkin French Macaroons and get into the spirit of this terrifyingly fun time of year. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 67% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Shaped Macaroons:** The trend of shaped macaroons presents an opportunity for innovative baking techniques, allowing for artistic and visually appealing treats. - **Autumn-inspired Desserts:** The growing trend of autumn-inspired desserts like Pumpkin French Macaroons creates a market for seasonal treats that evoke feelings of coziness and celebration. - **Meticulously Crafted Sweets:** The demand for meticulously crafted sweets, as exemplified by Yummy Mummy's creations, provides an opportunity for artisanal bakeries to showcase their attention to detail and unique flavors. ### Sectors Adopting This - **Bakery:** The bakery industry can capitalize on the trend of shaped macaroons and offer customers visually appealing and creative desserts that stand out from traditional options. - **Seasonal Treats:** The seasonal treats industry, encompassing autumn-inspired desserts such as Pumpkin French Macaroons, provides an avenue for businesses to cater to customers' desire for festive and themed offerings. - **Artisanal Bakeries:** The rise in demand for meticulously crafted sweets presents an opportunity for artisanal bakeries to showcase their expertise and create unique flavor combinations that attract discerning customers. ## Related on Trend Hunter - [Artisan-Quality Halloween Desserts](https://www.trendhunter.com/trends/tous-les-jours-spooky-delights.md) - [Ghoulish Halloween Cake Toppers](https://www.trendhunter.com/trends/halloween-cloud-cake.md) - [Spooky Seasonal Cakes](https://www.trendhunter.com/trends/tour-les-jours.md) - [Aromatic Autumnal Macarons](https://www.trendhunter.com/trends/october-seasonal-macaron-box.md) - [Spooky Patisserie Dessert Menus](https://www.trendhunter.com/trends/paris-baguette-halloween-menu.md) - [Halloween-Ready Cafe Menus](https://www.trendhunter.com/trends/paris-baguette-halloween.md) - [Month-Long Halloween Café Offerings](https://www.trendhunter.com/trends/limitedtime-halloween-menu.md) - [Dog-Friendly Macaron Treats](https://www.trendhunter.com/trends/le-mutt-macarons.md) - [Gourmet Halloween-Themed Chocolates](https://www.trendhunter.com/trends/gourmet-halloweenthemed-chocolates.md)