# Pureed Pumpkin Donuts These Gluten-Free Fried Treats are Flavored with Fall-Themed Ingredients By M | Published 2015-09-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pumpkin-donuts References: [hellonatural.co](http://hellonatural.co/baked-pumpkin-donuts/) & [hellonatural.co](http://hellonatural.co) These autumnal [pumpkin donuts](https://www.trendhunter.com/trends/pumpkin-roll-doughnut) by [Hello Natural](https://www.trendhunter.com/trends/hello-kitty-friends-x-godzilla) offer a [vegan and gluten-free dessert option](https://www.trendhunter.com/trends/zero-maida-donut-cake) for those that can't enjoy pumpkin or fruit pies throughout the season. These donuts are made from a mix of different gluten-free flours and vegan milk to ensure these treats are healthy and taste great. The pumpkin donut batter calls for a variety of flours including oat, almond meal and rice. In substitute of an egg, the batter can be bound together with a flax egg made from ground flax and water that is incorporated into the dough. The batter also calls for ingredients such as pumpkin puree, coconut oil, salt, sugar and vegan milk. These donuts are then baked, not fried, in a donut pan and topped with coconut flakes and crushed nuts. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 25% | Activity: 30% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Gluten-free Desserts:** There is an opportunity for creating more gluten-free desserts that are healthier and still taste great. - **Vegan Options:** Introducing vegan options in traditional desserts like donuts can attract vegan customers who are looking for indulgent treats. - **Alternative Flours:** Using alternative flours in baking allows for more diverse options for gluten-free or health-conscious consumers. ### Industries Being Reshaped - **Bakery:** Bakeries can expand their product lines by adding healthier and gluten-free options like pumpkin donuts. - **Plant-based Foods:** The growing concern over the environment and animal welfare has led to the rise of plant-based foods, and including vegan donuts on their menu can make them appealing to this demographic. - **Healthy Snacks:** The trend towards healthier snacks has led to the development of more whole-food-based snacks, which could include baked goods like pumpkin donuts made with alternative flours and vegan ingredients instead of refined sugar and unhealthy fats. ## Related on Trend Hunter - [Free-From Dessert Donuts](https://www.trendhunter.com/trends/red-velvet-cake-donut.md) - [Decadent Free-From Donuts](https://www.trendhunter.com/trends/plant-based-donuts.md) - [Vegan-Friendly Fall Baked Goods](https://www.trendhunter.com/trends/cinnaholic-fall-desserts.md) - [Gluten-Free Donut Decorating Kits](https://www.trendhunter.com/trends/gluten-free-mini-donut-decorating-kit.md) - [Grain-Free Birthday Donuts](https://www.trendhunter.com/trends/birthday-donuts.md) - [Air Fryer-Ready Donuts](https://www.trendhunter.com/trends/crave-dodoughs.md) - [Better-For-You Pumpkin Treats](https://www.trendhunter.com/trends/pumpkin-bites.md) - [Gluten-Free Convenience-Focused Donut Packs](https://www.trendhunter.com/trends/glonuts.md) - [Better-for-You Donut Holes](https://www.trendhunter.com/trends/glazed-donut-hole.md)