# Pumpkin-Flavored Brownie Cookies Crumbl's New Pumpkin Brownie Cookie is a Seasonal Treat By Katherine Pendrill | Published 2023-10-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pumpkin-brownie-cookie References: [chewboom](https://www.chewboom.com/2023/10/24/crumbl-bakes-new-pumpkin-brownie-cookies-and-more-through-october-28-2023/)  Just ahead of Halloween [Crumbl](https://www.trendhunter.com/trends/new-pumpkin-chocolate-chip-cookies) is squeezing in one last seasonal cookie flavor: its new Pumpkin Brownie Cookie. As you probably guessed from the name, the new Pumpkin Brownie Cookie is a delicious cross between a brownie, pumpkin-flavored cheesecake, and a cookie. The tasty new cookie starts with a rich [chocolate cookie base](https://www.trendhunter.com/trends/candy-egg-brownie-cookie), all topped off with a creamy [pumpkin cheesecake frosting](https://www.trendhunter.com/trends/pumpkin-pie-cookie), smooth chocolate ganache, and chewy brownie crumbles. Alongside the new seasonal Pumpkin Brownie Cookie, Crumbl is also serving up some other equally tasty treats. Also available for the week ending in October 28, 2023, Crumbl will be offering a chilled Strawberry Cheesecake Cookie, a spiced Carrot Cake Cookie, a warm Buttermilk Pancake Cookie, and more. Image Credit: Crumbl ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 5% | Activity: 6% | Freshness: 19% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Seasonal Cookie Flavors:** The rise of seasonal cookie flavors like Crumbl's Pumpkin Brownie Cookie presents an opportunity for bakeries and confectionery companies to tap into consumer demand for unique and limited-time treats. - **Hybrid Desserts:** The popularity of Crumbl's Pumpkin Brownie Cookie, which combines elements of a brownie, pumpkin-flavored cheesecake, and a cookie, highlights a trend of creating innovative and indulgent hybrid desserts that can capture the attention of dessert enthusiasts. - **Creative Toppings:** Crumbl's Pumpkin Brownie Cookie, featuring a creamy pumpkin cheesecake frosting, smooth chocolate ganache, and chewy brownie crumbles, showcases the trend of using creative and decadent toppings to enhance the flavor and texture of cookies. ### Industries Being Reshaped - **Bakery Industry:** The introduction of unique seasonal cookies like Crumbl's Pumpkin Brownie Cookie creates opportunities for bakeries to experiment with flavors and attract customers with limited-time offerings. - **Confectionery Industry:** The trend of combining different dessert elements in cookies, exemplified by Crumbl's Pumpkin Brownie Cookie, presents an opportunity for confectionery companies to innovate their product offerings and cater to consumers seeking novel and indulgent treats. - **Gourmet Dessert Market:** Companies in the gourmet dessert market can capitalize on the trend of using creative and luxurious toppings, as showcased by Crumbl's Pumpkin Brownie Cookie, to create upscale and delectable cookie options that appeal to discerning consumers. ## Related on Trend Hunter - [Soft Pumpkin Cheesecake Cookies](https://www.trendhunter.com/trends/pumpkin-cheesecake-cookies.md) - [Autumnal Caramel Pumpkin Cookies](https://www.trendhunter.com/trends/caramel-pumpkin-cake-cookie.md) - [Soft Pumpkin Spiced Cookies](https://www.trendhunter.com/trends/new-pumpkin-chocolate-chip-cookies.md) - [Baked Pumpkin Pastries](https://www.trendhunter.com/trends/crumbl-pumpkin-square.md) - [Two-Tier Pumpkin Cakes](https://www.trendhunter.com/trends/new-pumpkin-cake.md) - [Peanut Butter Candy Cookies](https://www.trendhunter.com/trends/peanut-butter-crisp-ft-butterfinger-cookie.md) - [Layered Chocolate Brownie Cookies](https://www.trendhunter.com/trends/buckeye-brownie-cookie.md) - [Hybrid Brownie Crust Cookies](https://www.trendhunter.com/trends/brookie-dough-pie.md) - [Hybrid Brownie-Flavored Cookies](https://www.trendhunter.com/trends/brookie-pie.md)