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# Pumice Stone Brushes
Fredericks & Mae Enhances Pumice by Adding Boar Hair Bristles

By Laura McQuarrie | Published 2016-04-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/pumice-stone
References: [fredericksandmae](http://fredericksandmae.com/collections/shop/products/pumice-stone)

Pumice stones are simple and typically only good for addressing one aspect of personal care. Now, in addition to being a tool for [removing calloused skin](https://www.trendhunter.com/trends/birkenstock-3), the humb;e pumice stone has been updated by Fredericks & Mae into a hybrid device.

The two-in-one product is created by taking naturally shaped pumice stones and implanting a [natural boar hair brush](https://www.trendhunter.com/trends/unwind-brush). With this new addition, the hybrid personal care tool is able to be used for everything from [shaving and cleaning](https://www.trendhunter.com/trends/foil-shaver) to exfoliating.

While each one-of-a-kind pumice stone from Fredericks & Mae is odd and unconventional in shape, groups of consumers are gravitating towards products like these where a natural product has been improved in some way or another with human intervention.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 48% | Activity: 21% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Hybrid Personal Care Tools:** The addition of natural boar hair bristles to pumice stones creates a two-in-one personal care tool that can be used for shaving, cleaning, and exfoliating.
- **Improved Natural Products:** Consumers are seeking out products like Fredericks & Mae's enhanced pumice stones, where a natural product has been improved with human intervention.
- **Unconventional Shaped Personal Care Tools:** Fredericks & Mae's pumice stones are odd and unconventional in shape, indicating a trend towards unique and unexpected personal care tools.

### Industries Being Reshaped

- **Personal Care:** The personal care industry can capitalize on the trend of hybrid personal care tools, offering consumers multi-functional and inventive solutions for their daily routines.
- **Natural Products:** The natural products industry can utilize the trend of improving natural products with human intervention, creating innovative and eco-friendly products that appeal to conscious consumers.
- **Home Goods:** The home goods industry can explore the trend of unconventional shaped personal care tools, offering unique and aesthetically pleasing solutions for consumers looking to decorate and declutter their spaces.

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- [Naturally Hygienic Back Scrubbers](https://www.trendhunter.com/trends/back-scrubber.md)
