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# Bubblegum Pink Slide Shoes
Puma's Popcat Logo Slides Arrive in a Spring-Ready Pink

By Ell Smith | Published 2018-03-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/pumas-popcat-logo-slides
References: [hypebae](https://hypebae.com/2018/3/puma-popcat-logo-slides-bubblegum-pink) & [jdsports](https://www.jdsports.co.uk/product/pink-puma-popcat-slides-womens/248724/)

[PUMA's](https://www.trendhunter.com/trends/tiff-padded-slipper) Popcat logo slides are the latest spring-ready item to be released from the brand that are building anticipation for the warmer seasons.

Arriving in a [bubblegum pink colorway](https://www.trendhunter.com/trends/metallic-pink), these shoes offer the wearer a pop of color that'll help one forget about the drab winter months. Perfect for wearing around the pool, or while running errands, these [slides offer both style and functionality](https://www.trendhunter.com/trends/comfort-recovery-slide). The lightweight shoes feature quick-drying technology, as well as a molded EVA sole that promises to be one of the most comfortable items in your footwear rotation. Puma's logo is stamped across the slides' upper strap, making for a brand-heavy offering that's sure to please.

The shoes are available online.

Image Credit: JD Sports

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 12% | Activity: 19% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **Spring-ready Slides:** The trend of releasing stylish and functional slides for the spring season presents an opportunity for brands to cater to consumers seeking comfortable and vibrant footwear options.
- **Quick-drying Technology:** The trend of incorporating quick-drying technology in footwear opens up opportunities for brands to provide innovative solutions for consumers who prioritize comfort and convenience, especially in warm weather activities.
- **Brand-heavy Offerings:** The trend of incorporating brand logos prominently in footwear designs allows brands to create a strong brand identity and appeal to consumers seeking to showcase their affinity for a particular brand.

### Who This Affects Most

- **Fashion Retail:** Fashion retailers can tap into the trend of spring-ready slides by offering an extensive selection of stylish and comfortable slide shoes to capture the demand from consumers who prioritize both fashion and functionality.
- **Athletic Footwear:** The athletic footwear industry can explore the trend of incorporating quick-drying technology in their products to cater to athletes and active individuals who require quick-drying and moisture-wicking properties in their footwear for enhanced performance.
- **Lifestyle Accessories:** Lifestyle accessory brands can capitalize on the trend of brand-heavy offerings in the footwear market by partnering with popular brands and creating co-branded slide shoes, appealing to consumers looking to showcase their loyalty to both brands while adding a fashionable touch to their outfits.

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