# Soda-Inspired Sneakers Puma Second Round 'Soda Pack' Kicks Channel Your Fave Fizzy Drink By boom chicky boom | Published 2009-11-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/puma-second-round-soda References: [sneakerobsession](http://www.sneakerobsession.com/18565/puma-basket-ii-soda-pack/) & [kenlu.net](http://www.kenlu.net/forum/showthread.php?t=45841) Puma’s First Round ‘Soda Pack’ came out this past summer with colorway combinations similar to the ones on 7-Up or Sprite, Sunkist and Coca-Cola cans. Puma’s First Round shoes must have been a hit, since the Puma Second Round 'Soda Pack' sneakers have just been released. For the Puma Second Round 'Soda Pack' sneakers, the colors are orange-black-white (Fanta), brown-orange-white (A&W Root Beer), red-white (Coca-Cola), and my personal favorite, silver-red-white (Diet Coke), which I am suddenly thirsty for! ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 39% | Activity: 15% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Soda-inspired Footwear:** Puma's 'Soda Pack' sneakers demonstrate the trend of incorporating soda brand colors and motifs into footwear designs. - **Limited Edition Collaborations:** The success of Puma's 'Soda Pack' releases suggests a trend of limited edition collaborations between beverage brands and fashion companies. - **Nostalgia Marketing:** Puma's nostalgic 'Soda Pack' sneakers tap into the trend of using retro branding and design to evoke nostalgic feelings in consumers. ### Sectors Adopting This - **Fashion:** The fashion industry can explore the potential of collaborating with beverage brands to create limited edition soda-inspired footwear lines. - **Beverage:** Beverage companies can leverage nostalgia marketing to create branded merchandise like soda-inspired sneakers, targeting consumers with a penchant for retro aesthetics. - **Marketing:** Nostalgia marketing can be embraced by marketers in various industries to connect with consumers by evoking sentimental emotions associated with past experiences. ## Related on Trend Hunter - [Vibrant Soda-Inspired Footwear](https://www.trendhunter.com/trends/cocacola-collection.md) - [Soda-Collaborative Dynamic Sneakers](https://www.trendhunter.com/trends/shaq-attaq-2.md) - [Cheesy Snack-Inspired Footwear](https://www.trendhunter.com/trends/scoot-zero.md) - [Peachy Basketball Sneakers](https://www.trendhunter.com/trends/puma-scoot-zeros-georgia-peach.md) - [Retro Denim-Crafted Sneakers](https://www.trendhunter.com/trends/palermo-denim.md) - [Custom Suede Sneakers](https://www.trendhunter.com/trends/bodega-x-puma.md) - [Collaboration Snack-Inspired Slides](https://www.trendhunter.com/trends/ground-up-and-pepsico.md) - [TV Show-Inspired Sneakers](https://www.trendhunter.com/trends/squid-game-palermo.md) - [Sleek Spike-Paneling Sneaker Series](https://www.trendhunter.com/trends/mostro-pack.md)