# Peachy Basketball Sneakers The Puma Scoot Zeros Georgia Peach Sneakers are Vibrant By Michael Hemsworth | Published 2024-01-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/puma-scoot-zeros-georgia-peach References: [design-milk](https://design-milk.com/puma-pantone-mimes-the-color-of-the-year-with-new-scoot-zeros/?utm_source=rss&utm_medium=rss&utm_campaign=puma-pantone-mimes-the-color-of-the-year-with-new-scoot-zeros) & [us.puma](https://us.puma.com/us/en/pd/scoot-zeros-georgia-peach-mens-basketball-shoes/379908?cjdata=MXxOfDB8WXww&%243p=a_cj_affiliate&~click_id=20fad5f4a98211ee80240a9e0a82b82d&~secondary_publisher=Skimlinks&~agency_id=1000075349268124316&%24canonical_url=https%3A%2F%2Fus.puma.com%2Fus%2Fen%2Fpd%2Fscoot-zeros-georgia-peach-mens-basketball-shoes%2F379908&cjevent=20fad5f4a98211ee80240a9e0a82b82d&click_id=20fad5f4a98211ee80240a9e0a82b82d&utm_source=CJ_COM&utm_medium=AFF&utm_campaign=Skimlinks&utm_campaigncode=5370367&_branch_match_id=1270750210572770916&_branch_referrer=H4sIAAAAAAAAA72RS0%2FDMAzHP01369bX1hYpQmOwA9K0Awe4VW7itlnzUpMyxqcn6Wk3OBFZf8mW458fg3PGPmw2ZpawBmPWgqtx80gvDByQ08fXuXt%2Bqt4%2FrtdVlBW5IdDQSwNdxwUHh6uofKGC07HhjGRJB2zbFVBXWZoiVklWJFBjAlXWVhkLyRapVgymW2PmVnA74ETeRi4D1oYE6FHRWyiXJv6V27yos12Veni6Cz10IEQLnjhPggyh%2FSjfR9nR22zXyxxUy8XzgsqLYV4s1drF3zhpG%2Feop55DbBDoEEtUNm7BjuhaXzy2g8bwNy%2FrOqkCk4LSilMQ%2FwalF%2FxE5X7f6d%2B3PzvZWD1PFMnhtTmcT0tEIuOzJPvjcXEpSAO8V3dHuQ9TzZBs8zLJd%2BUPNMrn3zsCAAA%3D)  The [Puma](https://www.trendhunter.com/trends/scoot-zero) Scoot Zeros Georgia Peach sneakers have been created in collaboration with [NBA](https://www.trendhunter.com/trends/allpro-nitro-pe-colorway) player Scoot Henderson as a peachy footwear style that's sure to entice fans and fashion-forward individuals alike. The sneakers pay homage to Henderson's home state itself with a color that will call to mind the Pantone Color of the Year thanks to their peach-hued profile. The sneakers are accented by a number of additional [candy-colored hues](https://www.trendhunter.com/trends/wool-cruiser-sneakers) to give them a truly eye-catching profile both on and off the court. The Puma Scoot Zeros Georgia Peach sneakers are paired with the brand's PROFOAM EVA for cushioning and a Formstrip flame to give them a further touch of style. The footwear is priced at $100 per pair and available now via the brand's website. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 89% | Activity: 38% | Freshness: 20% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Pantone-inspired Colorways:** Creating sneakers in vibrant colorways inspired by the Pantone Color of the Year presents an opportunity for brands to captivate fans and fashion-forward individuals. - **Candy-colored Accents:** Adding candy-colored accents to sneakers creates an eye-catching profile, appealing to those who value unique and bold fashion choices. - **Collaborative Athlete Sneaker Releases:** Collaborating with professional athletes on sneaker releases enhances fan engagement and boosts brand visibility both on and off the court. ### Who This Affects Most - **Footwear Manufacturing:** The footwear manufacturing industry can capitalize on creating sneakers in Pantone-inspired colorways to cater to fashion-forward individuals seeking unique and vibrant options. - **Sports Apparel:** Sports apparel brands can benefit from incorporating candy-colored accents into their sneaker designs, appealing to consumers who seek statement pieces on and off the court. - **Athlete Endorsements:** Leveraging athlete collaborations in sneaker releases presents an opportunity for brands in the sports industry to strengthen their market presence and connect with fans. ## Related on Trend Hunter - [Cheesy Snack-Inspired Footwear](https://www.trendhunter.com/trends/scoot-zero.md) - [Warm Tonal Peach Sneakers](https://www.trendhunter.com/trends/peach-fuzz-colorway.md) - [Colorful Women's Basketball Sneakers](https://www.trendhunter.com/trends/womens-basketball-sneakers.md) - [Eccentric Peach-Tonal Sneakers](https://www.trendhunter.com/trends/sundial-1.md) - [Athlete Signature Pink Sneakers](https://www.trendhunter.com/trends/hali-1.md) - [Adorable Plush Sneaker Collections](https://www.trendhunter.com/trends/plush-sneaker.md) - [Performance Basketball Footwear](https://www.trendhunter.com/trends/allpro-nitro-pe-colorway.md) - [Creature-Inspired Basketball Shoes](https://www.trendhunter.com/trends/allpro-nitro.md) - [Venice Beach-Inspired Footwear Designs](https://www.trendhunter.com/trends/venice-beachinspired-f.md)