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# Pushing the Boundaries of Athletic Shoes
Puma's LA Cali Shoes with Gold

By Going Like Sixty | Published 2008-01-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/puma-la-cali-shoes-gold
References: [myairshoes](http://www.myairshoes.com/puma/puma-sportie-la-cali.html)

Breezing along effortlessly in the park, or hanging out at the watering hole, these limited edition Puma Sportie LA Cali's will stir souls. The combination of black and gold says exclusive and the back and side panels are gold - solid gold, layered under a black mesh. On the insole and sole are montage of females in black white and camo pattern.

**Implications** - Athletic footwear has undergone a huge transformation over the years thanks to cutting-edge research. The industry has been developing materials that allow consumers to perform to the best of their ability. Thanks to lightweight material and flexible soles, brands are now creating stylish footwear with focused designs that provide high-tech function to its wearer.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 74% | Activity: 9% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Cutting-edge Athletic Footwear:** Opportunity to develop advanced, high-performance athletic shoes through innovative materials and technologies.
- **Stylish and Functional Design:** Convergence of style and technology offers an opportunity to create athletic footwear that is both fashionable and high-performing.
- **Lightweight and Flexible Soles:** Opportunity to explore lightweight and flexible sole materials that provide enhanced comfort and agility for athletes.

### Who This Affects Most

- **Sports Footwear:** The sports footwear industry can capitalize on the demand for cutting-edge athletic shoes that combine style and performance.
- **Fashion and Sportswear:** Fashion and sportswear brands can collaborate to create trendy athletic shoes that appeal to style-conscious consumers.
- **Sports Technology:** Companies specializing in sports technology can contribute to the development of advanced materials and technologies for athletic footwear.

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