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# Color-Blocked Two-Wheelers
The Puma Biomega Bikes Give a New Spin to Urban Cycling

By Joanne Lam | Published 2010-06-22 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/puma-biomega-bikes
References: [dezeen](http://www.dezeen.com/2010/06/16/2010-puma-bike-by-biomega/) & [puma-bikes](http://www.puma-bikes.com/)

[Puma](https://www.trendhunter.com/trends/puma-pwrspin-x-alex-toussaint) Biomega bikes are a [collaboration between two awesome brands](https://www.trendhunter.com/trends/david-carson) to create some interestingly sporty and stylish bicycles.

Geared towards Puma's goal to achieve the ultimate style in urban cycling, these [color-blocked bikes](https://www.trendhunter.com/trends/dream-together) can take you from one place to another in style. Made for practical use with its multiple gears, these bikes will make for an easy commute through whatever weather or street condition at hand. Check out the stylish color-blocked Puma Biomega bikes in the featured gallery.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 67% | Activity: 46% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Color-blocked Design:** Disruptive innovation opportunity: Explore color-blocking in various industries to create visually appealing and stylish products.
- **Urban Cycling:** Disruptive innovation opportunity: Develop innovative solutions and technologies to improve urban cycling experiences for commuters.
- **Collaborative Branding:** Disruptive innovation opportunity: Foster collaborations between brands to create unique and desirable products that combine different areas of expertise.

### Who This Affects Most

- **Fashion:** Disruptive innovation opportunity: Integrate color-blocking techniques into clothing and accessories to create eye-catching designs.
- **Bicycle Manufacturing:** Disruptive innovation opportunity: Design and produce bicycles that prioritize style, durability, and practicality for urban commuters.
- **Sporting Goods:** Disruptive innovation opportunity: Incorporate stylish and functional elements into sport equipment and gear, enhancing the overall user experience.

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