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# Spill Camouflage
Puke Pet

By Ayman | Published 2008-05-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/puke-pet
References: [missandladysboutique.de](http://www.missandladysboutique.de/products/puke-pet)

If you are a messy eater, then you've got to get these **Puke Pet** pins by designers Miss Geschick & Lady Lapsus.

The Puke Pet disguises the stains that result from your less-than-perfect eating habits. It looks like it's an intentional part of the shirt, making it look like the [little cartoon creature](https://www.trendhunter.com/trends/luki-lab-pets-2-love) is throwing up!

The pins are made from robust plastic in various colours at a size ca. 3,5Ã—1,5cm. They sell for â‚¬5.

**Implications** - This is the kind of [novelty product](https://www.trendhunter.com/trends/pepsi-and-cheetos) that appeals to me on many levels. If you look through the gallery, you'll see Lola, a committed messy eater, who transforms herself from a nasty slob to a stylish hipster with a smooth shirt transition.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 75% | Activity: 48% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry)

## Key Themes

### Key Themes Behind This Trend

- **Disguise Fashion:** Opportunities for disruptive innovation in the fashion industry by creating clothing items that intentionally camouflage or incorporate stains and spills.
- **Novelty Products:** Opportunities for disruptive innovation in the consumer products industry by designing unique and attention-grabbing items that cater to niche markets.
- **Messy-eating Solutions:** Opportunities for disruptive innovation in the food and dining industry by developing innovative products or technologies that address the challenges of messy eaters.

### Where This Applies

- **Fashion Industry:** Opportunities for disruptive innovation in the fashion industry by incorporating unique designs and materials that embrace imperfections.
- **Consumer Products Industry:** Opportunities for disruptive innovation in the consumer products industry by creating novel and attention-grabbing products that cater to niche markets.
- **Food and Dining Industry:** Opportunities for disruptive innovation in the food and dining industry by developing innovative solutions to address the challenges faced by messy eaters.

## Related on Trend Hunter

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- [Interactive Mealtime Plates](https://www.trendhunter.com/trends/platoo-interactive-sensory-meal-plate.md)
