# Giant Hair Editorials Vogue's "Power Hair" Honors Hairstylist Julien D'Ys By lourdes sanchez bayas | Published 2009-02-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/puffy-hair-editorials-vogues-power-hair-honors-hairstylist-julien-dys References: [plusjoe.blogspot](http://plusjoe.blogspot.com/2009/02/vogue-us-march-09.html) & [style](http://www.style.com/vogue/) [Vogue](https://www.trendhunter.com/trends/forever-care) USA’s March 2009 “Power Issue” paid homage to famed hairstylist Pierrick Le Verge and his extensive body of work within the fashion world. Better known as Julien D’Ys, the stylist’s [multi-colored, multi-layered and puffy hair pieces](https://www.trendhunter.com/trends/multipurpose-styling-balm) were featured in an editorial titled “Power Hair.” Below that title there is a small tagline that reads. “The Magic Maker.” This is, no doubt, a reference to the magnificent and “magical” abilities Julien D’Ys possesses as a hairstylist. The models featured are Viktoriya Sasonkina, Coco Rocha, Karlie Kloss, Jourdan Dunn, and Raquel Zimmermann; the editorial was lensed by [famed photographer Annie Leibovitz](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign). ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 76% | Activity: 84% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### What Makes This Trend Stand Out - **Colorful Hair Pieces:** The trend of using multi-colored hair pieces opens up opportunities for disruptive innovation in the beauty and fashion industries. - **Multi-layered Hair Styling:** The trend of creating multi-layered hairstyles presents disruptive innovation opportunities for hairstylists and hair salons to offer unique and intricate looks. - **Puffy Hair:** The trend of incorporating puffy hair styles allows for disruptive innovation in hair products and tools that help achieve voluminous and textured looks. ### Sectors Adopting This - **Beauty:** The beauty industry can explore disruptive innovation in developing new hair products and styling techniques to cater to the trend of giant hair editorials. - **Fashion:** The fashion industry can capitalize on the trend of giant hair editorials by collaborating with hairstylists to create unique and eye-catching hairstyles for runway shows and photo shoots. - **Photography:** The photography industry can embrace disruptive innovation by experimenting with creative team collaborations that focus on showcasing unique and bold hairstyles in editorial shoots. ## Related on Trend Hunter - [Comprehensive Hair Styling Sets](https://www.trendhunter.com/trends/all-around-styling-set.md) - [Expression-Focused Haircare Lines](https://www.trendhunter.com/trends/guido-palau.md) - [Educational Hair Stylist Collectives](https://www.trendhunter.com/trends/stylist-collective.md) - [High-Fashion Haircare Lines](https://www.trendhunter.com/trends/zara-hair-1.md) - [Stylist-Approved Haircare Lines](https://www.trendhunter.com/trends/stylistapproved-haircare.md) - [Athlete Hair Campaigns](https://www.trendhunter.com/trends/athlete-hair-campaigns-schwarzkopf-professionals-up-your-hair-game-celebrat.md) - [Expressive Hair Campaigns](https://www.trendhunter.com/trends/main-character-hair.md) - [Gilded Hair Collections](https://www.trendhunter.com/trends/zara-hair.md) - [Legendary Stylist Salons](https://www.trendhunter.com/trends/john-steinberg.md)