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# Pea Protein Puff Snacks
Suzie 2's '2 Peas & a Bean' Snacks are Protein-Rich Snack Puffs

By Laura McQuarrie | Published 2018-02-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/puff-snacks
References: [prnewswire](https://www.prnewswire.com/news-releases/trend-predictions-put-to-the-test-at-winter-fancy-food-show-by-specialty-food-association-trendspotter-panel-300599314.html) & [amazon](https://www.amazon.com/Suzies-Peas-Bean-Peanut-Butter/dp/B0753LKSN1/?tag=trenhunt0f-20)

At the Winter Fancy Food Show, Suzie's presented an updated take on the classic cheese puff snacks. These snacks boast a base of plant-based pea protein and are offered in unique, health-focused flavors like Turmeric & Salt, as well as "Nut Buttered" varieties like Peanut Butter and Almond Butter. These reinvented '2 Peas & a Bean' puffs are rich in protein and fiber, plus they give consumers a flavorful way to get the benefits of both legumes and vegetables in a satisfying snack format.

As well as being appealing to consumers for their light texture, the puffs have the potential to satisfy a health-conscious consumer's desire for bean-based snacks, plant-based protein and nut butter flavors.

Many consumers are now turning to entirely plant-based versions of their favorite snack foods, with products like the 2 Peas & a Bean puffs serving as better-for-you alternatives to cheese puffs.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 37% | Activity: 58% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Plant-based Snacks:** The rise of plant-based food products presents an opportunity for snack companies to create alternative, healthier versions of classic snacks using ingredients like pea protein.
- **Protein-packed Snacks:** Consumers are increasingly interested in high-protein snacks to support their active lifestyles, spurring innovation in protein-rich snack products like pea protein puff snacks.
- **Nut Butter Snacks:** Incorporating popular nut butter flavors like peanut and almond into snack products like pea protein puffs can attract consumers looking for flavorful yet healthy snack options.

### Sectors Adopting This

- **Snack Food Industry:** The snack food industry can innovate its product offerings by incorporating pea protein and nut butter flavors into healthier versions of classic snacks.
- **Plant-based Food Industry:** As the demand for plant-based options increases, the plant-based food industry can explore incorporating pea protein into a variety of snack products.
- **Fitness and Health Industry:** Protein-packed snack options like pea protein puff snacks can appeal to the fitness and health industry for individuals seeking convenient, on-the-go sources of protein.

## Related on Trend Hunter

- [Cruciferous Snack Puffs](https://www.trendhunter.com/trends/baked-puffs.md)
- [Vegetable-Based Snack Puffs](https://www.trendhunter.com/trends/snackin-for-you.md)
- [Better-For-You Cheese Puffs](https://www.trendhunter.com/trends/in-good-hands-protein-puffs.md)
- [Protein-Packed Cheesy Puffs](https://www.trendhunter.com/trends/cheesy-protein-puffs.md)
- [Bean-Based Puff Snacks](https://www.trendhunter.com/trends/remix-snacks-beanies.md)
- [Pea-Powered Protein Chips](https://www.trendhunter.com/trends/utopea-ah.md)
- [Baked Lentil Puffs](https://www.trendhunter.com/trends/baked-lentil-puffs.md)
- [Protein-Rich Puffed Cheese Snacks](https://www.trendhunter.com/trends/one-puffs.md)
- [Regenerative Snack Puffs](https://www.trendhunter.com/trends/chocho-puffed-snack.md)
