# Parisian Street Cruising Videos Public Domaine 'Skateboard Culture' Shows Off Classy Skating By Matt Ho | Published 2011-06-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/public-domaine-skateboard-culture References: [hypebeast](http://hypebeast.com/2011/06/public-domaine-skateboard-culture-r1/) & [gaite-lyrique.net](http://www.gaite-lyrique.net/en/ne-pas-manquer/event/exhibitions-public-domaine) There's nothing better than the feeling of cruising down the streets on a skateboard, but turns out it can get better if you do it in a beautiful European city, as is the case in the Public [Domaine](https://www.trendhunter.com/trends/courtside-tasting-box) 'Skateboard Culture' ad. The Public Domaine 'Skateboard Culture' is actually an ad to promote an upcoming event at La Gaîté in the R-1 space. The idea behind the exhibition is to show off a different side of skateboarding, one that involves retrospectives and artistic interpretations on the sport. There will be a variety of [short films, video installations](https://www.trendhunter.com/trends/audi-haus) and much more that will be on display. This will certainly be an interesting event that will bring a whole new perspective to the world of skateboarding. The exhibition will open on June 18th and will run through August 7th, 2011. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 20% | Activity: 42% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What's Driving This Trend - **Skateboarding Culture:** Disruptive innovation opportunities lie in exploring new ways to showcase and interpret skateboarding as an art form. - **Street Cruising:** There is potential for disruptive innovation in creating unique and immersive experiences for skateboarders on city streets. - **Video Installations:** The use of video installations in skateboarding events presents an opportunity for disruptive innovation in the intersection of technology and skateboarding. ### Who This Affects Most - **Art and Culture:** The fusion of skateboarding and artistic interpretations opens up opportunities for disruptive innovation in the art and culture industry. - **Event Management:** Creating and organizing unique skateboarding events that showcase the culture and artistry of the sport presents disruptive innovation opportunities in the event management industry. - **Film and Entertainment:** The incorporation of skateboarding into short films and video installations provides avenues for disruptive innovation in the film and entertainment industry. ## Related on Trend Hunter - [Dynamic Skateable Architecture Stores](https://www.trendhunter.com/trends/vans-west-end.md) - [Skate Culture Initiatives](https://www.trendhunter.com/trends/the-bunt-jam.md) - [Elevated Urban Skate Venues](https://www.trendhunter.com/trends/aan-architects.md) - [Skateboarding-Inspired Ads](https://www.trendhunter.com/trends/always-pushing.md) - [Nature-Inspired Rooftop Skateparks](https://www.trendhunter.com/trends/qingdao-mixc-rooftop-skatepark.md) - [Record-Breaking Skate Megaramps](https://www.trendhunter.com/trends/red-bulls-building-drop.md) - [Immersive Skating Events](https://www.trendhunter.com/trends/gogh-skate.md) - [Skateboarding Shoe Tours](https://www.trendhunter.com/trends/commitment-to-progression.md) - [Skateboard-Inspired Stamp Collections](https://www.trendhunter.com/trends/skateboard-inspired-stamp-collection.md)