# Fighting Game Crossover Events Battle Royale Game PUBG Announces a Street Fighter 6 Collaboration By Kanesa D | Published 2023-07-11 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/pubg References: [dashfight](https://dashfight.com/news/pubg-battleground-announced-crossover-with-street-fighter-6-2867) & [krafton](https://krafton.com/en/studios/pubg/)  The battle royale game [PUBG](https://www.trendhunter.com/trends/gdragon-crossover) has officially announced a new collaboration with the iconic fighting game Street Fighter 6. The star of the collaboration is the themed skins, which are premium cosmetics that let you play as a different character. Five distinct characters, such as Ryu and Cammy, will make an appearance, while a Luke costume from Street Fighter VI also arrives with the other characters. Chun-Li adopts a vintage and traditional appearance for this release, building on nostalgia for fans of the series. Fans can also expect more in-game accessories inspired by the Street Fighter franchise to arrive alongside the skins. The crossover is a part of the Survivor Summerfest, which is a Street Fighter 6 promotional event where [Capcom](https://www.trendhunter.com/trends/overwatch-2-street-fighter) promotes its other games to a larger audience. Image Credit: PUBG Studios ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 33% | Activity: 50% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### Why This Trend Is Growing - **Themed Skins in Gaming:** Opportunity to create unique and premium cosmetic skins for different characters in popular games. - **Collaborations Between Gaming Franchises:** Chance to bring two popular gaming franchises together to create exciting crossover events that capture the attention of fans. - **Promotional Events in Gaming:** Potential to leverage promotional events to extend the reach of games and capture a larger audience. ### Industries Being Reshaped - **Gaming:** Disruptive innovation opportunity to create and monetize themed skins, collaborations, and promotional events in the gaming industry. - **Entertainment:** Opportunity for entertainment companies to explore collaborations and promotional events to captivate audience interest and expand brand reach. - **Cosmetics:** Potential to develop and market premium cosmetic skins inspired by popular gaming franchises, creating a new market for themed cosmetic products. ## Related on Trend Hunter - [Iconic Multiplayer Game Collabs](https://www.trendhunter.com/trends/overwatch-2-street-fighter.md) - [Iconic Fighting Game Tests](https://www.trendhunter.com/trends/street-fighter-6-closed-beta.md) - [Vintage Video Game Collaborations](https://www.trendhunter.com/trends/street-fighter-fortnite.md) - [Fighting Game Trial Versions](https://www.trendhunter.com/trends/street-fighter-6-demo.md) - [QSR Icon Game Characters](https://www.trendhunter.com/trends/chef-colonel-sanders.md) - [Anime-Inspired Game Crossovers](https://www.trendhunter.com/trends/dragon-ball-z-bundle.md) - [Fighting Game-Inspired DLCs](https://www.trendhunter.com/trends/atelier-yumia.md) - [K-Pop Battle Royale Crossover](https://www.trendhunter.com/trends/gdragon-crossover.md) - [Manga-Inspired Game Collaborations](https://www.trendhunter.com/trends/kaiju-no-8.md)