# MInimal Tonal Basketball Shoes Jordan Brand Updates the Air Jordan 36 in a Psychic Energy Colorway By Amy Duong | Published 2021-09-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/psychic-energy References: [hypebeast](https://hypebeast.com/2021/9/air-jordan-36-psychic-energy-cz2650-100-release-info) Jordan Brand introduces the new [Psychic Energy](https://www.trendhunter.com/trends/psychic-reading-text) colorway detailing the Air Jordan 36 sneaker model. The shoe has been a foundational piece for collaborative projects alongside names such as Jayson Tatum and Lika Doncic. This time around, the basketball sneaker is constructed using a white Jacquard Leno weave as the upper, providing a touch of breathability and function. It is then lined with a TPU ribbon as well with a minimal reptile texture that makes its way on the tongue and ankle collar in a black hue for a touch of contrast. It has a dramatically large tongue tab that rolls onto the laces marked with the [Jumpman](https://www.trendhunter.com/trends/pure-money) logo in a [stark bright red](https://www.trendhunter.com/trends/fire-red-colorway). Ribbon foam materials round out the shoe at the white midsole holding a Zoom Air Strobel unit on top of a translucent icy outsole. Image Credit: Nike ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 26% | Activity: 37% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Why This Trend Is Growing - **Minimal Tonal Sneaker Design:** Designing minimalist sneakers with a tonal colorway is a disruption in the sneaker industry that can appeal to those seeking a sleek, understated look. - **Collaborative Sneaker Collections:** Partnering with athletes and celebrities to create collaborative sneaker collections presents opportunities for disruptive innovation in the fashion and sports industries. - **Functionality in Sneaker Design:** Emphasizing functionality in sneaker design, such as breathability and comfort, is a trend that allows for disruptive innovation in the athletic footwear industry. ### Industries Being Reshaped - **Fashion:** Minimalist tonal sneaker design can disrupt the fashion industry by offering sleek, understated shoe options. - **Sports:** Collaborative sneaker collections can disrupt the sports industry by merging athletic performance with fashion and pop culture. - **Athletic Footwear:** Innovating the functionality of athletic footwear, such as breathability and comfort, disrupts the athletic footwear industry and appeals to consumers seeking performance-enhancing features. ## Related on Trend Hunter - [Contrast Tonal Basketball Shoes](https://www.trendhunter.com/trends/ja-2-2.md) - [Minimal Sleek Basketball Shoes](https://www.trendhunter.com/trends/pure-money.md) - [Light-Tonal Low Basketball Sneakers](https://www.trendhunter.com/trends/air-jordan-1-low-3.md) - [Red-Accented Basketball Sneakers](https://www.trendhunter.com/trends/true-red-colorway.md) - [Crisp Tonal Basketball Sneakers](https://www.trendhunter.com/trends/lucky-shorts.md) - [Stark Red-Tonal Basketball Shoes](https://www.trendhunter.com/trends/fire-red-colorway.md) - [Basketball Team-Tonal Mid-Cut Sneakers](https://www.trendhunter.com/trends/hornetscolored.md) - [Stealthy Tonal Basketball Sneakers](https://www.trendhunter.com/trends/gamma-blue.md) - [Taupe-Tinged Basketball Sneakers](https://www.trendhunter.com/trends/irregular-shadow-colorway.md)