# Psychedelic Christmas Campaigns Barneys 'Hippie Holidays' By Elsa Blaine | Published 2008-11-26 | Special Source: Trend Hunter, https://www.trendhunter.com/trends/psychedelic-christmas-barneys-celebrates-hippie-holidays References: [content.coutorture](http://content.coutorture.com/2509747) Barney’s of New York is celebrating an [alternative Christmas](https://www.trendhunter.com/trends/holiday-your-way) with a “Hippie Holiday." The windows of the store have been psychedelically decorated with a 60’s Peace & Love theme. Commemorating not only the holiday season but the 50th anniversary of the peace sign, the retail giant has dressed their windows with the iconic symbol, hippie era fashions, VW Bugs, doves and swirling colours. [Barneys](https://www.trendhunter.com/trends/hourglass-and-barneys-new-york) is also hosting an [exclusive contest](https://www.trendhunter.com/trends/club-holiday-popup) to win a carbon-neutral Volkswagen New Beetle, custom painted by John-Paul Philippe. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 60% | Activity: 17% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) ## Key Themes ### What Makes This Trend Stand Out - **Alternative Holiday Campaigns:** Companies are exploring non-traditional approaches to holiday marketing campaigns. - **Nostalgic Branding:** Brands are leveraging nostalgia to appeal to consumers. - **Eco-friendly Promotions:** Companies are using environmentally friendly products and practices to attract customers. ### Sectors Adopting This - **Retail:** Retailers are using unique and creative holiday campaigns to attract customers. - **Automotive:** Automakers are partnering with retailers to offer unique and customized vehicles. - **Marketing and Advertising:** Agencies are developing non-traditional marketing strategies to engage consumers. ## Related on Trend Hunter - [Luxury Festive Campaigns](https://www.trendhunter.com/trends/happy-together.md) - [Holiday-Themed Cannabis Campaigns](https://www.trendhunter.com/trends/light-up-the-season.md) - [New York-Centric Campaigns](https://www.trendhunter.com/trends/bergdorf-goodmans.md) - [Exaggerated Holiday Displays](https://www.trendhunter.com/trends/wonder-all-the-way.md) - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Emotional Holiday Campaigns](https://www.trendhunter.com/trends/john-lewis-2025.md) - [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md) - [Whimsical Candle Christmas Campaigns](https://www.trendhunter.com/trends/make-it-more-magical-campaign.md) - [Iconic Character-Inspired Campaigns](https://www.trendhunter.com/trends/etsys-christmas-ad.md)