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# Provocative Summer Pictorials
V Magazine's 66th Spring/Summer Sexy Body Issue Heats it Up

By Alexander Riley | Published 2010-08-07 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/provocative-pictorial
References: [forums.thefashionspot](http://forums.thefashionspot.com/showpost.php?p=7553321&postcount=201) & [vmagazine](http://www.vmagazine.com/)

Flirtacious, inviting, sexy -- so many words can be used to describe V Magazine's 66th Spring/Summer Sexy Body issue. Gushing with sex appeal, the provocative pictorial sees an array of models including Samantha Gradoville, Missy Rayder, Julia Stegner, Devon Aoki and Crystal Renn donned in [barely-there ensembles](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela).

The photographs, taken by Glen Lunchford and Mark Abrahams, elicit sexuality and desire indeed. Do you think the photographs are corny or classy?

**Implications** - Personally, I'm a sucker for [fashion shoots](https://www.trendhunter.com/trends/contemporary-femininity) that combine disparate looking major supermodels and combines them with editorials that unabashedly trumpet their sex appeal. To me, that's the definition of an 'edgy' photo shoot. It makes the V Magazine Spring/Summer Sexy Body issue a must grab for both men and women.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 95% | Activity: 85% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### What Makes This Trend Stand Out

- **Provocative Fashion Photography:** Opportunity for fashion photographers to explore provocative, edgy, and sexually charged themes.
- **Body Positivity in Fashion:** Opportunity for fashion brands to celebrate all body types in their campaigns, and promote inclusion and diversity.
- **Fashion as a Form of Self-expression:** Opportunity for fashion brands to encourage their customers to embrace their individuality through fashion choices.

### Sectors Adopting This

- **Fashion:** Fashion brands can use provocative fashion photography and body positivity to stand out and attract a wider range of customers.
- **Photography:** Photographers can explore provocative and edgy themes in their fashion photography to attract clients who are looking for unique and daring visuals.
- **Marketing and Advertising:** Marketers can use the trend of body positivity in fashion to create more inclusive and diverse campaigns that resonate with a wider audience.

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