# Provocative Graphic Fashion Capsules 40s & Shorties' Holiday 2018 Line Features Some Bold Motifs By Kalin Ned | Published 2018-11-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/provocative-graphic References: [hypebeast](https://hypebeast.com/2018/11/40s-shorties-holiday-2018-collection) & [40sandshorties](https://40sandshorties.com/collections/holiday-2018) Contemporary streetwear brand 40s & Shorties recently released its [Holiday 2018 lookbook](https://www.trendhunter.com/trends/corteiz-x-denim-tears) and the offerings entertain a [provocative graphic aesthetic](https://www.trendhunter.com/trends/day-3-capsule-2). The overall vibe of the garments is kept rooted in 90s sensibilities. The range includes a series of t-shirts, baggy hoodies, as well as some transitional outerwear — from the ultra-chic faux fur Leopard Print jacket to the graphics-rich black and white bomber. 40s & Shorties draws inspiration from skateboarding culture for this collection. The provocative graphics prove to be a nice touch and a strong point of interest for the offerings. The suggestive innuendo of the Holiday 2018 fashion capsule is kept close to the visual appeal of these illustrations. Targeting a younger urban audience, 40s & Shorties' latest drop will surely capture attention through its [eclectic color palette](https://www.trendhunter.com/trends/undercover-5) and provocative graphics. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 81% | Activity: 61% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Bold Graphic Streetwear:** Opportunity for disruptive innovation in streetwear by creating bold, provocative graphic designs that appeal to a younger urban audience. - **Nostalgic 90s Vibes:** Opportunity for disruptive innovation in fashion by incorporating 90s sensibilities in contemporary designs. - **Skateboarding Culture Influence:** Opportunity for disruptive innovation in streetwear by drawing inspiration from skateboarding culture to create unique and edgy designs. ### Where This Applies - **Fashion:** Opportunity for disruptive innovation in the fashion industry by creating bold and provocative streetwear designs. - **Apparel Manufacturing:** Opportunity for disruptive innovation in apparel manufacturing by incorporating nostalgic 90s vibes into contemporary clothing production. - **Streetwear Retail:** Opportunity for disruptive innovation in the streetwear retail industry by targeting a younger urban audience with bold graphic designs and skateboarding culture influence. ## Related on Trend Hunter - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Wintery Cartoon Apparel Capsules](https://www.trendhunter.com/trends/market-x-peanuts.md) - [Holiday Animation Capsule](https://www.trendhunter.com/trends/kith-x-pixar-holiday-2025.md) - [Festive Lifestyle Streetwear Capsules](https://www.trendhunter.com/trends/autonomy-collection-3.md) - [Holiday Streetwear Capsule](https://www.trendhunter.com/trends/corteiz-x-denim-tears.md) - [Holiday Character Streetwear](https://www.trendhunter.com/trends/anti-social-social-club-sanrio.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Opulent Holiday Apparel Lineups](https://www.trendhunter.com/trends/brunette-the-label-3.md)