# Shopaholic Editorials 'Proud to Shop' in Harper's Bazaar Offers a Spending-Based Stimulus Plan By Marissa Brassfield | Published 2009-08-19 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/proud-to-shop-harpers-bazaar References: [fashiongonerogue](http://www.fashiongonerogue.com/2009/08/magdalena-is-proud-to-shop-in-harpers-bazaar-us-september/#more-10656) & [fashionindie](http://fashionindie.com/spread-um-magdalena-frackowiak-by-terry-richardson-for-harpers-bazaar-september-09/) An existence as a shopaholic is hard work, and September's 'Proud to Shop' in Harper's Bazaar offers a [spending-based solution](https://www.trendhunter.com/trends/ethical-luxury-shopping-platform) to the recession. Magdalena Frackowiak is captured by Terry Richardson on location shopping in some of New York's hottest boutiques. Stylist Brana Wolf makes sure Frackowiak looks the part throughout 'Proud to Shop' for Harper's Bazaar. **Implications** - Magdalena Frackowiak's hair is styled in a teased manner that adds an elegance to her look. The fashions she models are truly a reflection of the perfect stylista. The 'Proud to Shop' editorial in Harper's Bazaar magazine demonstrates the true faces of [high fashion](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam). Check out more images from the shoot in the gallery above. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 11% | Activity: 2% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Spending-based Stimulus Plans:** The trend towards shopping as a solution to economic downturns offers opportunities for companies to create innovative spending-based stimulus plans. - **Fashion Stylistas:** The emergence of fashion stylists as key influencers in high fashion provides an opportunity for retailers and fashion brands to collaborate and expand their reach. - **Teased Hair Trend:** The resurgence of teased hair as a popular hair trend presents opportunities for beauty brands to create innovative styling products. ### Industries Being Reshaped - **Retail:** The trend towards shopping as a solution to economic downturns presents opportunities for retailers to create innovative spending-based promotions. - **Fashion:** The emergence of fashion stylists as key influencers in high fashion provides an opportunity for fashion brands to collaborate and expand their reach. - **Beauty:** The resurgence of teased hair as a popular hair trend presents opportunities for beauty brands to create innovative styling products. ## Related on Trend Hunter - [Retail Overconsumption Campaigns](https://www.trendhunter.com/trends/coachtopia-1.md) - [High-Society-Inspired Holiday Initiatives](https://www.trendhunter.com/trends/the-bergdorf-soire.md) - [Fashion-Focused Substack Publications](https://www.trendhunter.com/trends/what-should-i-wear.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Luxury Department Store Takeovers](https://www.trendhunter.com/trends/burberry-and-harrods.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [New York-Centric Campaigns](https://www.trendhunter.com/trends/bergdorf-goodmans.md) - [Character-Driven Fashion Newsletters](https://www.trendhunter.com/trends/the-realgirl.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md)