# Protein-Rich Pudding Pouches SmashPack Makes High-Protein, Low-Sugar Protein Puddings By Laura McQuarrie | Published 2018-03-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/protein-puddings References: [projectnosh](https://www.projectnosh.com/food-wire/2018/smashpack-debut-protein-puddings-expo-west/) & [smashpack](http://www.smashpack.com/) SmashPack recently introduced its Chocolate and Chocolate Peanut Butter grass-fed Protein Puddings with low-sugar, low-carb formulas at this year's Natural Products Expo West. In the same way that SmashPack's previously released [Protein Fruit Smoothies](https://www.trendhunter.com/trends/pressed-juicery-protein-smoothies) are packaged in pouches, the [high-protein pudding snacks](https://www.trendhunter.com/trends/chia-protein-pudding) are offered in the brand's same signature re-sealable squeeze packaging. Each 130-calorie Protein Pudding boasts 15 grams of rBST-free, grass-fed protein with just four grams of sugar. These snack pouches are being introduced for consumers of all ages who are looking for better-for-you options when it comes to on-the-go snacking, especially of the guilt-free variety. Knowing that many consumers are seeking healthy products that are conveniently packaged and nutrient-dense, a number of food brands have adopted mess-free, [pouch-style packages](https://www.trendhunter.com/trends/protein-yoghurt)—commonly used for feeding toddlers and young kids—for adult-targeted snacks. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 82% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **High-protein Pudding Snacks:** There is an opportunity for disruptive innovation in creating a wider variety of high-protein pudding snacks in convenient pouch packaging for on-the-go snacking. - **Low-sugar, Low-carb Formulas:** The trend of low-sugar, low-carb formulas in protein-rich snacks presents an opportunity for disruptive innovation in developing healthier and more nutritious pudding options. - **Mess-free, Pouch-style Packaging:** There is potential for disruptive innovation in exploring the use of mess-free, pouch-style packaging for adult-targeted snacks beyond toddler and kids' products. ### Where This Applies - **Healthy Snacks:** The healthy snacks industry can seize the opportunity to develop and market a range of high-protein pudding snacks with low-sugar, low-carb formulas, leveraging convenient pouch packaging. - **Food Packaging:** The food packaging industry has a chance to innovate by designing and manufacturing mess-free, pouch-style packaging specifically tailored for adult-targeted snacks. - **Nutrition Supplements:** Nutrition supplement industry players could explore the creation of protein-rich pudding supplements in convenient pouch packaging to cater to consumers seeking nutritious on-the-go options. ## Related on Trend Hunter - [Protein-Rich Pudding Products](https://www.trendhunter.com/trends/nomadic-protein-pudding.md) - [Protein-Rich Pudding Snacks](https://www.trendhunter.com/trends/protein-pudding-pots.md) - [High-Protein Low-Fat Puddings](https://www.trendhunter.com/trends/ufit-protein-pudding.md) - [Protein Rice Pudding Cups](https://www.trendhunter.com/trends/zott-rice-pudding.md) - [Protein-Packed Rice Puddings](https://www.trendhunter.com/trends/fuel10k-rice-pudding.md) - [Adult-Targeted Yogurt Pouches](https://www.trendhunter.com/trends/protein-packs.md) - [Protein-Packed Cashew Puddings](https://www.trendhunter.com/trends/cashew-pudding.md) - [High-Protein Creatine Puddings](https://www.trendhunter.com/trends/high-protein-creatine.md) - [Grab-and-Go Breakfast Puddings](https://www.trendhunter.com/trends/breakfast-puddings.md)