# Protein Greek Yogurt Bowls Smoothie King's New Greek Yogurt Bowls Have Up to 35 Grams of Protein By Laura McQuarrie | Published 2026-03-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/protein-greek-yogurt-bowls References: [finance.yahoo](https://finance.yahoo.com/news/smoothie-king-introduces-high-protein-100000074.html) & [smoothieking](http://www.smoothieking.com/)  At a time when protein is in the spotlight for providing nourishment, energy and satiety, [Smoothie King](https://www.trendhunter.com/trends/blueberry-tart-cherry-smoothie) launched new High Protein Greek Yogurt [Bowls](https://www.trendhunter.com/trends/coconut-bowls) that feature between 32 to 35 grams of protein. The all-new Honey Berry High Protein Greek Yogurt Bowl builds on a nutritious, tart and creamy base with Purely Elizabeth granola, strawberries, blueberries, chia seeds, and honey, while the PB Banana High Protein Greek Yogurt Bowl delivers 35 grams of protein with a few shared ingredients, plus banana, decadent cacao nibs, and peanut butter. Alongside the freshly launched High Protein Greek Yogurt Bowls, Smoothie King also dropped a new functional smoothie (the [Gut](https://www.trendhunter.com/trends/gut-healthy-prebiotic-shake) Health Strawberry Banana High Protein Greek Yogurt Smoothie) with 12 grams of protein. ## Trend Insights (Trend Hunter) - Score: 8.8/10 - Popularity: 98% | Activity: 98% | Freshness: 69% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **High-protein Convenience Foods:** Products delivering 30-plus grams of protein in single-serve formats are reshaping expectations for on-the-go meals and snacks. - **Functional Dairy-blends:** Combining dairy bases with targeted ingredients like probiotics, granola and seeds is creating multi-benefit offerings that blend taste with gut and satiety-focused claims. - **Hybrid Snack-smoothie Offerings:** Converging bowl and beverage formats is producing hybrid menu items that merge texture-driven eating experiences with drinkable convenience. ### Sectors Adopting This - **Quick-service Restaurants:** Chains that integrate high-protein bowls and smoothies into core menus are positioned to capture health-focused traffic and redefine fast-casual nutrition benchmarks. - **Retail Yogurt and Dairy:** Private-label and premium dairy brands can leverage fortified Greek yogurt formulations and ready-to-eat bowl formats to expand into meal-replacement and premium snack segments. - **Nutrition and Dietary Supplements:** Formulators and supplement brands exploring protein delivery through whole-food formats and functional pairings are opening pathways beyond powders into mainstream retail and foodservice products. ## Related on Trend Hunter - [Berry-Flavored Protein Honeys](https://www.trendhunter.com/trends/strawberry-protein-honey.md) - [Activated Probiotic Powders](https://www.trendhunter.com/trends/flora-code.md) - [Domed Lid Yogurt Bowls](https://www.trendhunter.com/trends/go-bowl.md) - [Stretchy Yogurt Bowls](https://www.trendhunter.com/trends/stretchy-yogurt.md) - [Protein Granola Clusters](https://www.trendhunter.com/trends/premier-protein-granola.md) - [Gut-Positive Salad Bowls](https://www.trendhunter.com/trends/wellness-bowls.md) - [Multisensorial Spiced Snacks](https://www.trendhunter.com/trends/indian-snack-mixes.md) - [Protein-Packed Foodservice Granolas](https://www.trendhunter.com/trends/nature-valley-protein-granola-bulk-bags.md) - [Modest Protein Yogurt Bowls](https://www.trendhunter.com/trends/sambazon-protein-yogurt-bowls.md)