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# Protein-Packed Chips
Quest Nutrition's Protein Chips Are a Satisfying, Healthy Way to Indulge

By Laura McQuarrie | Published 2014-07-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/protein-chips
References: [brandeating](http://www.brandeating.com/2014/07/news-high-protein-potato-chips-are-now-a-thing.html) & [questnutrition](http://www.questnutrition.com/chips/)

With its Protein Chips, [Quest Nutrition](https://www.trendhunter.com/trends/protein-chips1) is on a mission to reverse the notion that you can't eat potato chips if you also go to the gym. In fact, the [protein-packed baked potato chips](https://www.trendhunter.com/trends/cronchclub) are one of the few the only chips that you can eat without any worry, since each bag contains a whopping 21 grams of protein instead of mountains of carbs.

The protein in the chips comes from a mix of whey and milk-based proteins and come in flavors like Sea Salt, Barbecue and Cheddar & Sour Cream. Instead of snacking on a protein bar, these chips offer a healthy alternative to a other chewy snacks that are full of protein, plus they deliver that satisfying crunch that's usually only found in a bag of greasy potato chips.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 22% | Activity: 61% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Protein-rich Snacks:** The trend of protein-packed snacks presents an opportunity for companies to innovate and create new alternatives to traditional high-carb snacks.
- **Healthy Indulgences:** The trend of creating healthier versions of indulgent foods, such as protein chips, opens up opportunities for companies to cater to health-conscious consumers who still want flavorful snacks.
- **Craving Satisfying Crunch:** The trend of delivering crunchy snacks that satisfy cravings without compromising on nutrition provides an opportunity for food companies to develop innovative and tasty snack options.

### Sectors Adopting This

- **Snack Food Industry:** The snack food industry can take advantage of the protein chips trend by developing and marketing protein-rich snack options that appeal to health-conscious consumers.
- **Health and Fitness Industry:** The health and fitness industry can incorporate protein chips into their offerings to provide customers with convenient, high-protein snack options that align with their fitness goals.
- **Food Manufacturing Industry:** The food manufacturing industry can explore innovative production techniques and ingredients to produce more protein-packed snack options, capitalizing on the growing demand for healthier indulgences.

## Related on Trend Hunter

- [Nutrition-Focused Protein Chips](https://www.trendhunter.com/trends/protein-chips1.md)
- [Pea-Powered Protein Chips](https://www.trendhunter.com/trends/utopea-ah.md)
- [Alt Protein Chips](https://www.trendhunter.com/trends/herbalife-protein-chips.md)
- [Protein-Rich Tortilla Chips](https://www.trendhunter.com/trends/restaurant-style-protein-chips.md)
- [Protein-Packed Cheese Crackers](https://www.trendhunter.com/trends/quest-cheese-crackers.md)
- [Globally Inspired Protein Chips](https://www.trendhunter.com/trends/highprotein-chips.md)
- [Sweetly Spiced Protein Chips](https://www.trendhunter.com/trends/sweet-chili-popped-crisps.md)
- [Protein-Packed Jerky Chips](https://www.trendhunter.com/trends/crunchy-jerky-chips.md)
- [Piquant Cheese Protein Chips](https://www.trendhunter.com/trends/wilde-protein-chips-spicy-queso.md)
